The uptake of interactive TV (iTV) in the UK will be driven by innovative programming, according to Mike Bloxam, CEO of Netpoll.Speaking at the New Media Age Congress recently, Bloxam said that it could take up to ten years to educate consumers to the potential of iTV unless programme makers start producing engaging interactive programmes.With… Continue reading Programming Will Drive iTV Uptake
Granada released its preliminary end of year results this morning revealing losses of £185 million for the year and admitting that more jobs would have to go. In addition to the widespread downturn in the advertising market, Granada faces mounting losses at ITV Digital. Losses at Granada’s digital media division, which includes ITV Digital, rose… Continue reading ITV Digital Losses Weigh Heavy On Granada
David Liddiment, ITV’s director of channels, admitted to the serious threat that BBC1’s recent rating successes are posing to ITV1 at yesterday’s launch of the winter schedule.Liddiment spoke out against the BBC’s populist approach at this year’s GEITF McTaggart lecture (see GEITF 2001 MacTaggart Lecture). At the time he claimed to be worried for the… Continue reading ITV Admits BBC Threat At Schedule Launch
The uptake of interactive TV in the UK will be driven by innovative programming, according to Mike Bloxam, CEO of Netpoll.Speaking at the New Media Age Congress last week, Bloxam said that it could take up to ten years to educate consumers to the potential of iTV unless programme makers start producing more engaging interactive… Continue reading Programme Makers Must Drive iTV Uptake
Programmes As the football season got into it’s swing, all eyes were on ITV1’s The Premiership to see whether it could avoid relegation. The Saturday evening prime time football show made the top three sports programmes in terms of audience size for three out of the four weeks in October. However, audiences hovered around the… Continue reading TV Viewing Round-Up – October 2001
The Newspaper Society (NS), which represents the interests of the UK’s regional and local press, has hit out against the consultation on media ownership rules published by the Government this week (see Jowell Says Cross Media Rules May Remain), claiming it lacks understanding and threatens to increase regulatory burdens.David Newell, director of the NS, said:… Continue reading NS Lashes Out At Government Paper
Granada released its preliminary end of year results this morning revealing losses of £185 million for the year and admitting that more jobs would have to go. In addition to the widespread downturn in the advertising market, Granada faces mounting losses at ITV Digital. Losses at Granada’s digital media division, which includes ITV Digital, rose… Continue reading ITV Digital Losses Weigh Heavy On Granada As Job Losses Continue
European online retail spending will rise by 160% year on year this Christmas season, reaching a value of ₏4.1 billion, according to a new report from Forrester Research. Just under a quarter of all European online sales for the year will take place in December. The UK leads the way, with consumers accounting for 34%… Continue reading European Online Retail To Reach E4.1bn This Christmas
Over 50% of companies that currently advertise on the internet plan to increase their online ad budget over the next year, according to a new study published today by ISBA. The study, conducted by research company Arc, shows that 70% of brands now advertise online and only 12% expect to see their investment in internet… Continue reading Advertisers To Build Investment In Online Campaigns
Media stocks jumped yesterday after the Government outlined measures to deregulate media ownership laws. Jazz FM was the best performer in yesterday’s media market with stock climbing 10.53% to finish at £1.36˝, an increase of 13p on the previous day.BSkyB saw shares rise 4.68% to close at £8.50 in what was one of the most… Continue reading Sharewatch
