Channel 4 and The Observer are to join forces to present a project called The Power List, which will appear both on television and in printed format.The project sets out first to define power and then to rank the 300 most powerful people in Britain. The Power List will kick off on Channel 4 this… Continue reading Channel 4 And The Observer Go On A Power Trip
ITV held its The Truth About Sponsorship conference today; here is a brief summary of the points covered.The Current State of the MarketThere has been a rapid growth in broadcast sponsorship in the last three years, with such deals as Cadbury’s with Coronation Street and Vauxhall’s sponsorship of the World Cup. Of the 85% of… Continue reading ITV Conference – The Truth About Sponsorship
The digital revolution could create real risks without proper handling by the government, dilute programme quality and impose unacceptable costs on consumers. These are some of the conclusions of a new report by the National Consumer Council (NCC), called TV’s Last Wave, released today.Director of the NCC, Ruth Evans, commented when launching the report:”Not only… Continue reading NCC Urges Digital Revolution To Consider Consumers
Managing director of Sky Networks, Elizabeth Murdoch, announced today at the European Cable Conference that Sky has established a new division in the form of Sky Interactive Programming. The move is part of Sky’s new initiative to bring interactive services to television.Advanced programming will allow viewers to access video clips and text whilst watching TV.… Continue reading Murdoch Announces New Sky Interactive Division
During the restructuring which took place at CIA Medianetwork earlier in the week (see Newsline), a number of directors were made redundant. These included Jackie Almeida, Richard Britton, and Greg Grimmer.Edward Lloyd Barnes, director of IDK, one of CIA’s subsidaries, and Paul Sumner and Simon Poole also lost their positions.CIA: 0171 803 2296
BBC2’s new drama series The Cops has been attacked by the Police Federation as being a ‘poor reflection’ of life in the force. The programme received its first screening on Monday, and showed officers taking drugs, planting evidence on suspects and using violence.A spokesperson gave the following response to Newsline this afternoon:”We have worked closely… Continue reading BBC Cops Come Under Fire
Chris Smith, culture secretary, has made three new appointments to the radio authority.David Witherow, Sheila Hewitt and Feargal Sharkey are the newcomers to the group, and the appointments will be for 5 years from 1 December 1998.Chris Smith commented:”All three of these people came forward after we advertised for new members of the Radio Authority… Continue reading Appointments At The Radio Authority
The latest fuss involving Virgin Radio’s Chris Evan’s started this week, with Cliff Richard fans staging a protest outside the Virgin Radio studios after Evans refused to play the singer’s music.There are apparently 16 protestors outside the radio building, who were enraged at Evan’s comment that he doesn’t like Cliff Richard’s music. Evan’s himself commented… Continue reading Virgin Radio Says ‘No’ To Protestors
Yesterday saw the launch of Natmags new men’s health title, ZM, previously Zest For Men (see Newsline).Defined by the publisher as a magazine for ‘the man fit for everything’, ZM is aimed at ABC1 men in the 25-38 age group, dealing with relationships, sex and happines as well as health and fitness.Editor of the title… Continue reading New Men’s Magazine Launches
Manchester United Football Club announced today that it is launching its new official website at www.manutd.com.The site has been designed for the club by Trans World International (TWI), with Lotus, Sun Microsystems and Informix contributing their various expertise. The site requires no subscription fee, and has apparently been designed solely with Manchester United supporters in… Continue reading Manchester United Relaunch Official Website
