More Newsline articles

Ericsson has launched ‘Internet Advertiser’, which it claims is the industry’s first intelligent network application that distributes targeted advertisements and guarantees that adverts are viewed by internet users.With Internet Advertiser, internet service providers (ISPs) can provide free or low cost internet access to subscribers while generating increased revenue from advertisers, says Ericsson. The system allows… Continue reading Ericsson Launches Internet Ad Targeting

Male television viewers show little curiosity about characters’ motivations for violence in films and TV programmes and are inclined to be dismissive about violent acts, according to new research from the Broadcasting Standards Commission (BSC).The report includes an analysis of the reaction of men and women to the portrayal of domestic violence on television. It… Continue reading Men Inclined To Be Dismissive About TV Violence, Finds BSC

Granada yesterday sold its 6.5% stake in BSkyB, its main rival in the digital television battle. Granada sold its chunk of the group directly to BT Alex Brown, the investment bank, for £429 million.BT Alex Brown are understood to have bought Granada’s BskyB shares for 400p each, and sold them on for 404p to a… Continue reading Granada Sells Stake In BSkyB

The first website for The Annual London Film Festival is to be produced by The Guardian. Already live at www.lff.org.uk, the site is intended to help festival-goers to navigate their way around all of the films featured at the festival, and will expand until the festival starts on 5 November.The site will deliver interviews by… Continue reading The Guardian Puts London Film Festival Online

Following IPC Magazine’s acquisition of Link House Media yesterday (see Newsline), IPC’s chief executive, Mike Matthew, has announced some senior management changes at Link House Magazines.Link House managing director, Peter Cosgrove, is to depart, and Simon Owen, of IPC’s Country and Leisure Group, becomes general manager.Mike Matthew commented on the restructure: “Link House joins the… Continue reading Restructuring At IPC’s Link House

Hopes of further cuts in interest rates have been raised after it emerged that the keenest advocate of high rates at the Bank of England Monetary Policy Committee switched his vote to demand a cut in September.Minutes of last month’s meeting, where rates were frozen at 7.5%, showed that while the MPC voted 7-2 in… Continue reading Bank Hardliner’s Switch Raises Interest Rate Cut Hopes

Sky Digital’s Pub Channel, planning to launch later this year, is currently in discussions with advertisers to offer in-pub promotions that link-up with the channel’s content. One of these ideas is to offer scratchcards to pub customers which will promote new drinks and brands.Around 40,000 UK pubs (56%) currently subscribe to BSkyB in order to… Continue reading Sky’s Pub Channel To Offer Promotional Advertising

Future Publishing announced some further appointments this week, following its creation of an advertising director on Friday (see Newsline).David Roberts has been moved to the role of international development publisher, and David Lilley has been made contract publisher.John Weir becomes publisher of Future’s online business, FutureNet, and both Jackie Garford and Rob Price move up… Continue reading Internal Changes At Future

In reaction to the ECJ´s recent criticism of EC inaction, Competition Commissioner Karel Van Miert, has announced that the EC is drawing up a working paper on ‘State Aid to Public Television Stations’. Speaking at a press conference last week, Van Miert said that he intends to draw up guidelines to enable the EC to… Continue reading EU: EC Acts on Public TV Funding

Vice-President of the EP, Georgios Anastassopoulos (Gr, EPP) has recommended that the EP adopts rules to ensure the rights of TV and broadcasting services in respect of satellite and cable. In a report to be presented to the EP, MEPs are expected to vote in favour of measures to govern the use of decoders and… Continue reading EU: Satellite TV and decoders