The latest NRS figures for national newspapers show that only one paper, The Mirror, managed to make any kind of gain in readership year on year for the six months March-August 1998. The Mirror now has around 6.4 million readers.It is understood, however, that the Mirror Group has admitted that circulation/sales of the paper for… Continue reading National Newspaper NRS – August 1998
The latest NRS figures for national newspapers show that only one paper, The Mirror, managed to make any kind of gain in readership year on year for the six months March-August 1998. The Mirror now has around 6.4 million readers and was up by 425,000 readers (7.1%) for this period.It is understood, however, that the… Continue reading National Newspaper NRS – August 1998
Cabal Communications, the company which operates under the strapline ‘probably the world’s most innovative magazine publisher’, has appointed Dan Proctor as associate business development director of its advertising division.He joins Cabal from Dennis Publishing where he was deputy ad manager of Maxim magazine. The ad team has also appointed Charmian Denison from NatMags, as business… Continue reading Cabal Appoints Business Development Director
Agency estimates for August 1998 put total terrestrial TV (including GMTV) ad revenue at £166.98 million. Year on year, ITV, Channel 4 and Channel 5 show increases in revenue and GMTV continues to lose advertising income.TV’s Adults impacts were down year on year for August, by 1.6%; ITV lost impacts in the Housewives and Women… Continue reading TV Round-Up – August 1998
The Guardian has a new foreign editor in the form of Ed Pilkinton, originally editor of the Saturday section, who has been with The Guardian since 1993.Steve Busfield has been appointed city news editor, Pat Collinson becomes deputy editor of the Saturday section ‘Jobs and Money’, and Audrey Gillian joins as a reporter after leaving… Continue reading Guardian Appoints New Foreign Editor
The last MRG meeting looked at what role media research played in the launch and development of Channel 5. The meeting was held by Nick Milligan, director of sales, and David Harrison, research director, at Channel 5, and was chaired by Rosemary Taylor.C5’s performance set against the original predictions for the station were positive. After… Continue reading MRG Evening Meeting – Channel 5 Media Research
The website www.dotmusic.com has been awarded its second audit certificate from ABC// electronic for the audit period 1 June – 1 July 1998, which showed a 218% increase in traffic.Chris Sice, commercial manager, dotmusic, commented: “The audit validates the increasing levels of traffic that dotmusic is attracting. It also gives added confidence to the high… Continue reading Dotmusic Website Second Audit
ITV announced details of its new branding strategy today (see Newsline) which involves a new logo as well as a new theme: TV From The Heart.The new image is a blue and yellow logo using lower case lettering, complemented by an animated channel symbol – a heart. “From now on the heart will become the… Continue reading ITV – Coming From The Heart
Revenue Agency estimates for August 1998 put total terrestrial TV (including GMTV) ad revenue at £166.98 million. Year on year, ITV, Channel 4 and Channel 5 show increases in revenue and GMTV continues to lose advertising income.ITV’s total revenue was up by 12.9% to £118.3 million, C4’s rose by 11.2% to £35.0 million and C5’s… Continue reading TV Round-Up – August 1998
Granada Television, the company which part owns ONdigital with Carlton, is in the headlines today after having reportedly paid out £2 million in a libel settlement.Granada’s World In Action programme wrongly accused three police officers of perjury and fabricating evidence in the case involving the death of Patrick Quinn, who was killed in police custody… Continue reading Granada Pays Out £2 Million For Libel
