A leaked BBC report Reflecting The World has found that 10 million British people have no interest in foreign culture programmes. Using popular star presenters is the only way this large chunk of the UK population will be tempted to turn-on to programmes set overseas. The report claims that names like Chris Evans and Vic… Continue reading Personality Required For Foreign Programmes
The Big Issue is now 6 years old and was desperately in need of this revamp. The novelty-buy has worn-off, and people want to get more than a warm charitable feeling when they hand over their money to the street-vendors. The cover-design has been sharpened-up, it is now more prominent and it is hoped that… Continue reading Review – Revamped Big Issue
FutureNet , the web-site run by Pearson New Entertainment, has had its first ABC audit; 1,042,000 page impressions were made during June 1997.MusiciansNet and GamesNet are currently the most popular sites under the FutureNet umbrella. Next month, FoodNet is added to the mix of sites, this will cover everything from recipes to restaurant reviews.Pearson: 0171… Continue reading Future Nets Audit
The ITC has awarded Multiplex Service Licence A to S4C Digital Networks Ltd, the sole applicant. The licence is expected to be granted within 12 weeks. The ITC did not announce this at the same time as the other Multiplex Awards as it needed SDN to clarify some financing details *The Multiplex Awards.This Award is… Continue reading Final Multiplex Award Announced
News that Channel 5 and BSkyB’s Sky Five Text venture had won the licence to provide the C5 teletext service failed to impress the markets and the satellite broadcaster continued to have a torrid time on Friday, falling 9p to 438.5p.The Radio Authority’s decision on Thursday to allow the takeover of Virgin Radio by Capital… Continue reading Sharewatch W/E 18/07/97
MondayThe Big Issue is revamped.WednesdayReuters interim results are published.Cult TV magazine launches.ThursdayWeb site of the week is Farmers Weekly Interactive.FridayWeb-round-up will appear in Newsline features.June TV revenue will be available on Newsline as soon as it is received.
The Chartered Institute of Marketing published its quarterly Marketing Trends Survey today.The report reveals that economic confidence has fallen in the three months since Labour came to power. Marketers are blaming rising interest rates and an over-valued pound for their cautionary frame of minds. Respondents are also forecasting average price rises of 1.5%.It is not… Continue reading Business Confidence Slips
ITV chiefs are rumoured to be planning a new evening schedule which will see the News At Ten move to a 7:30pm slot which will then be followed at 8pm by an hour of family drama. An article in the today’s Independent goes on to say that popular programming and films would then be shown… Continue reading ITV Set To Revise Evening Schedule
