The Amsterdam European Council agreed to a protocol on Public Service Broadcasting within the draft Amsterdam Treaty at the European Summit held on 16-17 June. The text of the protocol reads:“Considering that the system of public broadcasting in the Member States is directly related to the democratic, social and cultural needs of each society and… Continue reading EU: Public Service Broadcasting Protocol
ITV today launched its newly-formed ITV Politics Group, aimed at developing Westminster coverage for its regional programmes.The new organisation, chaired by Anglia TV’s political editor Graham Donaldson, includes all the ITV companies except the Scottish broadcasters and aims to bring their collective “muscle” to bear in dealing with the new Governments departments. It will provide… Continue reading ITV Companies Join Forces
Linda Smith, formerly marketing director at MSM, has been appointed as regional development director at Capital Radio. She will be responsible for the regional stations’ national revenue objectives and will be working closely with both Capital Sales and Marketing and the radio stations. She will take up her new role after the handover of current… Continue reading Capital Announces Senior Appointments
The combined terrestrial TV revenue for May, according to agency estimates, came in at £193.31 million which is a drop of 3.83% year-on-year. ITV/C4 Housewives/Children showed the greatest decrease in impacts year on year with a fall of 10.8% while the other categories for these channels combined had decreases of under 6%. There was much… Continue reading TV Round-Up – May
The Radio Advertising Bureau and the Commercial Radio Companies Association are spear-heading a series of joint initiatives entitled Project 2010.The 2010 Manifesto sets out 5 main points:1 Improve commercial radio’s future case and profile with the Regulator, the BBC and the Government.2 Target advertisers, including the national top 10, to reduce churn, provide proof of… Continue reading Radio Moves Into The Next Century
The Independent Television Commission today issued a Direction to all cable operators and satellite licensees which warns against rival broadcasters giving out misleading information about their competitors.The move follows allegations made by a number of cable operators and subsequent counter allegations by BSkyB that employees have given “misleading and denigratory information” about the terms of… Continue reading ITC Reprimands Non-Terrestrial Broadcasters
The broadcasting industry’s most influential people spoke at the Institute Of Economic Affairs, Future of UK Broadcasting conference yesterday.Chris Smith, the heritage secretary, gave the key-note speech. He emphasised his commitment to public service broadcasting for the BBC, ITV and Channel 4. He conceded that ITV was gradually consolidating and he predicted that within a… Continue reading The Heritage Secretary Speaks Out On The Future Of UK TV
Ogilvy & Mather Direct, the direct marketing group, has renamed itself OgilvyOne Worldwide.The new company will offer an enhanced and extended service in customer acquisition, retention and profitability. Following a successful trial period in three European centres, a Customer Ownership process is being introduced in all OgilvyOne offices. This system aims to apply strategic, creative… Continue reading Ogilvy Reconfigures
Sam Chisholm, the outgoing chief executive of BSkyB *BSkyB Chief Executive To Quit, is reported to be preparing for a tour of institutions in which he will try to persuade investors that the current lack of confidence in BSkyB is not justified. Shares in the company have dropped over 100 pence in the past ten… Continue reading BSkyB To Spread The Positive Vibe
Ogilvy & Mather has won the Gold award in the film category at the Cannes International Advertising Festival for its ‘Bicycle’ work with Guinness. The Grand Prix in the film category was taken by Swedish agency Paradiset DDB for its campaign for Jeans and Workwear.The award results can be found at http://www.canneslions.com
