BSkyB has revealed more details about the new channels it plans to launch in the autumn. Sky 2, Sky Sports 3, WBTV and The Weather Channel will join new channels produced by Granada *(Newsline 05/06). The eleven new channels will begin broadcasting between 16 August and 1 November. Sky 2 will be an entertainment channel… Continue reading Sky Unveils More New Channels
The latest IPA Trends in Television Viewing Report, covering the second quarter of 1996, contains evidence that the long term decline in total television viewing is over. Overall, the last three quarter results have recorded a marginal growth.Average daily hours of viewing for all TV has increased from 3.38 last year to 3.39 in the… Continue reading TV Viewing Decline Is Over
Channel 5 today held a press conference on its retuning programme. Channel 5 will be visiting nearly 10 million homes in one of the biggest public service operations ever undertaken in the UK. In a campaign titled Give Me 5 more than 7,000 Channel 5 retuners will be moblised, visiting 9.6 million homes in 5… Continue reading Channel 5 Retuning Details Announced
MTV has announced the signing of a pan-European advertising and marketing deal with Heineken. The two have also linked up with UK club brand The Ministry of Sound to develop Heineken’s biggest ever pan-European through-the-line campaign. The deal encompasses on-air programme sponsorship and promotional spots, on-the-ground events, exclusive tour merchandise, point-of-sale materials and local marketing… Continue reading MTV Joins Forces With Heineken
It was another turbulent week within the television sector, with renewed speculation that mergers and takeovers would occur.Yorkshire Tyne-Tees, a speculated target for Granada, dropped 23p on Wednesday when the takeover bid again failed to materialise. A similar situation occurred with HTV declining in price on Tuesday and Wednesday when Carlton did not make a… Continue reading Sharewatch W/E 26/7/95
Channel 5 is today holding a retuning seminar which takes place at The British Association of Film & Television Arts. The presentation illustrates C5’s procedure to retune UK television sets for its launch next year.The Advertising Association will be holding a meeting on Tuesday discussing the “Drawing The Line” survey *(Newsline 23/07). This looks at… Continue reading Week Ahead
NewspapersThe latest National Readership Survey for periods to June 1996 show that among daily national newspapers most titles in the quality sector experienced a decline in 12-month readership figures: the Daily Telegraph and The Independent had the biggest losses, down 11.2% to 2.4 million and 11.3% to 823,000 respectively. The Guardian lost 97,000 readers, a… Continue reading Latest NRS Figures Released
Pauline McCann-Tomlin, Intermarketing’s list and media manager, will be joining The Brahm Agency on Monday 29 July, as media manager. The appointment comes after a reshuffle between the two media companies.The Brahm Agency: 0113 2304000
The Broadcasting Act 1996 received Royal Assent (25/7/96) and was welcomed by Heritage Secretary, Virginia Bottomley. She commented: “We are at an important milestone in the history of broadcasting in the UK We are on the brink of a technological revolution, but the exact form the future will take is still far from clear.”The Act… Continue reading Royal Assent Of Broadcast Bill 1996 Approved
ITV will have a new afternoon look in 1997. The new show, Afternoon Live (working title), will be shown three times a week in a bid to produce a more structured approach. The programme will be based around the popular discussion show Vanessa.Marcus Plantin, ITV network director, said: “This ‘mini strip’ is the first step… Continue reading ITV Brightens Afternoons
