The International Ad Association is hosting another of its free mentoring experiences for anyone looking to develop their career in the media and advertising industry.
Showing 7821-62,375 of 62,375
More Newsline articles
The new president of the IPA has today outlined his two-year agenda, calling for the ad industry to become “partners for growth” in a world of “fundamental change” for clients.
After years of operating at a loss, Guardian News & Media has managed to reverse its fortunes and break even at an EBITDA operating level for the 2018/19 financial year.
As London Live seeks a buyer, Ray Snoddy looks at how Jeremy Hunt’s US-style local TV project has been bypassed by history
Starting 1 May Mediatel readers will begin seeing a new type of advertising across the news section of the platform.
Full report available at: Mediatel Connected > AV > Cinema
Despite most traditional media being stagnant or in decline, the UK’s ad market expanded at its strongest rate since 2015 last year. Here, experts share their views on the results.
Media fragmentation has complicated the advertising market, writes Duff Borer – and with it the media planner’s line of sight, from initial business problem to campaign execution.
For marketers clinging to the idea that cookies deliver the all-important missing piece of their data jigsaw, perhaps it’s time to think about letting go, writes Carl Erik Kjærsgaard.
Despite most traditional media being stagnant or in decline, the UK’s ad market expanded at its strongest rate since 2015 last year.