Although one in ten (10%) Britons already own a smart TV (one which can be connected directly to the internet via ethernet cable or WiFi), only a further 4% intend to purchase one at some point in the next 12 months, according to YouGov’s latest research.
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The UK is set to deploy UltraViolet (UV), the technology that enables users to purchase films which are recorded to a digital library.
BBC One’s final Young Apprentice easily claimed the peak-hour ratings with a high of 4.7 million viewers last night.
ITV will show England’s opening group games against France on 11 June and their final game against Ukraine on 19 June.
This weekend’s X Factor final peaked with more than 13.8 million viewers (including both ITV1 and ITV1 HD) last night.
Jeff Siegel, senior vice president, worldwide advertising, Rovi Corporation, gives insights from phase one of Rovi’s smart TV advertising study in the UK (in partnership with Decipher)…
More than six million viewers tuned in to see Manchester United and Manchester City’s exit from the Champions League on ITV1 last night.
Rovi Corporation and Decipher have released the first results from a two-phase study about Smart TV usage and interactive advertising in the UK, showing that 84% of Samsung Smart TVs and Blu-Ray players are now connected.
Microsoft has announced plans for an all-new Xbox 360 experience, which will include the first group of new, custom applications from TV and entertainment content providers on Xbox LIVE.
WPP has announced that its wholly-owned digital marketing technology business, 24/7 Real Media, has acquired the assets of the digital video advertising software company Panache.