Microsoft is set to launch its UK video on demand service tomorrow with content including Skins, Faking it and Waterloo Road.
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Dean Baker, head of JWT Entertainment at JWT London, explains how to achieve the Holy Grail of successful branded content.
Google is trialling a new television search service, letting users find TV shows and online videos, and personalise a lineup of their favourites.
A new survey reveals that 41% of UK media buyers use online video advertising to deliver incremental reach to TV, indicating that TV budgets are driving market growth.
BBC One’s long-running New Tricks drama secured the peak-hour top spot last night ahead of ITV1’s new drama Married Single Other.
BSkyB is set to show 3D demos in shopping centres across the UK to promote its new Sky 3D channel.
The latest television viewing figures, for January 2010, show that BBC One and ITV1 both suffered slight year on year declines in viewing share.
Film4 HD and E4 HD will launch on Virgin Media’s digital TV platform this summer.
ITV1 secured the Sunday evening top spot once again with Dancing on Ice and Wild at Heart.
According to the latest market data from ABI Research, global pay-TV markets will expand by a quarter from 2009 to 2014.