Samsung has announced that it will be discontinuing the sale of plasma televisions at the end of 2014, and instead focusing on ultra-HD and curved TV models.
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Should programmatic platforms steer clear of advertising creative? No, argues TubeMogul’s Ian Monaghan – they should help inform strategy and improve the art through feedback.
Speaking at Thinkbox’s Big Think event on Thursday, Laurence Green, founder of creative agency 101, warned advertisers of the risks of focusing too much on short-term results and forgetting the value of long-term advertising.
During Q1 2014 there were 4.6 million new subscriptions, taking the total number of subs to 100.9 million.
In his round-up of everything mobile, Simon Andrews, founder of Addictive!, this week looks at embracing digital, the latest mobile adspend forecasts and new developments in the mobile money space.
BBC Two kicked off a highly ambitious new series, bagging Maggie Gyllenhaal for the lead role for the political thriller The Honourable Woman (9pm).
Three quarters of British TV viewers are not aware that a local channel could be launching in their region this year, with a further 15% claiming to have heard of ‘local TV’ but don’t know where the channels are due to launch.
The IPA Media Futures Group, which represents the interests of media agencies, has backed the new Publisher Advertising Transaction System (PATS) as the newspaper industry looks to bring greater efficiencies to the way it trades.
The online video production and publishing company has appointed British TV director and producer, Paul Jackson, to become consultant of content and channels.
For only the second time since the FIFA World Cup 2014 kicked off three weeks ago, Wednesday brought a football-free schedule and allowed TV viewers a short but merciful return to programming normality.