Freesat’s Emma Scott and SMG’s Stewart Easterbrook warn that trust, transparency and responsibility must define the future of the connected market as advertisers eye-up new opportunities.
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Tony Gallagher did an excellent job as editor of the Daily Telegraph, had a leading role in the newspaper scoop of the decade and worked for a very profitable newspaper group. So why was he sacked? asks Raymond Snoddy
Digital has moved the publishing goal posts, says Peter Houston – so here are a few eternal truths that magazine publishers need to re-discover about good digital content.
Decipher’s Nigel Walley says one of the biggest problems with this year’s CES offerings is that we just don’t want to live in the worlds many of these companies envisage.
Speaking at MediaTel’s CES Debrief, Decipher’s Nigel Walley says media owners can no longer afford to keep making new apps for proprietary operating systems in what has become a deeply fragmented market.
The European ad market experienced some small respite in the third quarter, with only a small decrease of 0.4 percent year over year, 3 according to Nielsen.
The anniversary issue will include stories of iconic bands, from Nirvana to AC/DC, and My Chemical Romance to Iron Maiden, alongside editorial from Kerrang!’s original editor, Geoff Barton.
The search for that ultimate palate-pleasing taste netted the smallest audience out of all the main broadcasters in the 9pm time slot.
British Town & Country will launch with a print run of 60,000 and will be strategically distributed to reach its “luxury-focused reader”.
The guidance, which follows the 1987 Pliatzky recommendations on the production of TV ads, will take individuals through the process of producing interactive work – from the initial brief to maintenance of the finished project.