Advertising expenditure in the UK reached £17,172 billion in 2012, up 2.3% on 2011 according to figures released today in the AA and Warc Expenditure Report – figures not seen since 2007.
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Speaking at Wednesday’s annual PPA conference in London, leading editors, past and present, of some of the UK’s best known magazines say print is still a core part of the publishing business.
Quaint and twee country soap Emmerdale (ITV, 7pm) signalled the start of Wednesday night’s top shelf content as the poor man’s Robert Downey Jr, Cameron, escaped another bullet in the nick of time.
Nicola Mendelsohn will remain a shareholder of Karmarama as she takes up her new role as vice president for Facebook’s European operations.
Broadchurch was a huge hit for ITV, says Richard Marks of Research the Media – but will it be able to replicate that success? Whatever happens, at least we’ve learned that rather than ‘the Internet’ proving to be a threat to TV, in many ways it is just what it has been waiting for: digital technology propagating a buzz around a show, and then giving people the means to join the party – a rolling stone gathering digital moss.
In his latest article, Aegis’ Jim Marshall talks about the five communication functions of advertising, what it is about Twitter that he finds underwhelming, and why the Pope couldn’t quite dismiss that finger lickin’ good ad proposal from KFC.
As Sir Alex Ferguson announces he is to retire as manager of Manchester United, Raymond Snoddy argues there are lessons business leaders can learn. Indeed, it is not even too fanciful to see comparisons in the way that Peter Fincham, ITV’s director of television, has built up an improving roster of programmes and executives. And after poaching BBC Four controller Richard Klein this week, his team is only getting stronger…
Despite the fact that recent legal actions confirmed the show to be as transparently vacant as we all suspected, Tuesday night brought the brand new series of Lord Sugar’s desperate hunt for cringe inducing sound bites.
Samsung has acquired the second-screen startup company MOVL in a bid to build upon and improve its smart TV marketplace.
New consumer research from Leichtman Research Group Inc. reveals that more US households are connected to the internet via games consoles rather than Smart TVs.