Chris Worrell, European research director at Specific Media, looks back at MediaTel’s Future of Media Research event and explains why lots of data creates lots of questions…
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Bringing data sets together will become the holy grail, according to ITV’s head of commercial research & insight Sarah Messer.
What is the difference between research and data? That was the opening question put to panellists by Torin Douglas at MediaTel Group’s Future of Media Research event on Friday.
According to a new report by IMS Research, 2012 will be the year the consumer electronics (CE) industry finally realises the promise of multi-screen content consumption, as shipments of IP-enabled consumer electronics devices will approach 2.5 billion, rising to 3.5 billion in 2015.
Live Six Nations Rugby dominated BBC One’s weekend ratings – with England v Scotland winning a high of more than 8.3 million viewers on Saturday afternoon.
Last night’s Superbowl produced plenty of thrills for the sports fans – and a Madonna performance at half time to keep the gossip sites chattering.
I am not sure if RAJAR week always gives the impression of a lot happening but there certainly seems to be lots to talk about this week…
BT has announced its financial results for the third quarter of 2011 to 31 December 2011, with total revenue reaching £4,774 million, down 5% on the previous quarter.Its BT Vision service added 39,000 subscribers during the quarter, bringing the total to 679,000.Consumer ARPU was up 5 per cent to an annual £337 (€405) reflecting the… Continue reading BT Vision increases subscribers to 679,000
Sky has announced its results for the six months to 31 December. The company said it has delivered a strong first half performance following continued investment.
Alice Dunn, marketing executive at Kantar Media, reveals key insights on the ever-popular cookery show genre, particularly given the strong viewing figures that were recently posted by Masterchef…