The quality market titles, both the dailies and Sundays, were among the biggest losers in readership terms in 2011. The FT saw its readership fall by -12.9% YoY in 2011, while the Times lost 180,000 readers during the one-year period (-11.5%). The Sunday Times also saw its readership drop -10.1% (-297,000 readers).
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Marco Bertozzi, managing director EMEA at VivaKi, on his recent trip to San Francisco: Dreams are made in this place and you can’t help but admire it and be mesmerised at the immense footprint of these companies….
The UK’s national newspaper websites saw usage figures increase during January after December’s slump, with almost all audited sites recording a rise, with the exception of The Independent.
The results of the IAB’s Customer Conversion Journey research in the automotive sector illustrate the relationship between exposure to different online activities including display advertising, sponsored search, natural search and buzz – and site visitation and online conversions.
New research from Nielsen’s US Digital Consumer Report released today reveals that 29% of smartphone owners use their phone for shopping-related activities. Top activities among mobile shoppers include in-store price comparisons (38% of mobile shoppers), browsing products through their mobile web or apps (38%) and reading online product reviews (32%).
The top 25 media influencers in UK’s digital technology space in 2012 have today been named in The Tech Influence 25, a report by Propeller and Cision.
Richard Nicholls, The Future Foundation, gives an insight into how the family has adapted in response to changing social and economic conditions…
Rural high-drama was the nation’s choice last night as Emmerdale pulled in the highest number of viewers with an average audience of seven million.
James Grant, UK country manager, VINDICO, says consumers are moving faster than the industry and those who expect ‘little change’ to influence traditional TV advertising by the time the Olympics in Rio come around are going to get caught out…
Raymond Snoddy says the instinctive Murdoch has chosen the lowest point in morale at The Sun, amid loose talk of the need for a second closure because of illegality, to provide the biggest boost of confidence of all…
