thelondonpaper stayed ahead of its competitor, the London Lite, in March, recording a period on period circulation increase of more than 8,000 or 1.6%.The London Lite, meanwhile, recorded a very slight period on period decrease of 0.1%, giving it a total circulation figure of over 400,200. thelondonpaper‘s circulation rests at around 502,000.The Evening Standard‘s circulation… Continue reading thelondonpaper Remains Ahead Of London Lite
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Sir Richard Branson is thought to be the favourite to buy Virgin Radio following yesterday’s decision by its owner SMG to float it on the stock market. According to reports in the trade press, a brand rights ownership clause included in the deal which saw the station originally sold off from the Virgin Group could… Continue reading Branson Could Bid For Virgin Radio
The Scotsman will this weekend launch a £250,000 advertising campaign promoting record audience figures.Although the newspaper’s year on year print sales dropped by almost 10% in the February ABCs, to 59,092, the title is celebrating its audience beating the four million mark for the first time in its illustrious history.The four million mark was bettered… Continue reading Scotsman To Launch Major Ad Campaign
Thomas Geitner has joined the BBC Worldwide board as a non-executive director. Geitner joined Vodafone in 2000 as an Executive Director with responsibility for global Business Integration. He left the company at the end of last year.Geitner will advise on new media developments, investments and international growth as BBC Worldwide gears up for major digital… Continue reading BBC Worldwide Appoints Non-Executive Director
Mobile service provider O2 is set to launch a new £5 million brand campaign, which will cover television, cinema and posters.The campaign, which was created by Vallance Coleman Carruthers Priest, will begin on Monday, with the execution in line with the previous O2 style but aiming to produce a warmer and more natural environment to… Continue reading O2 To Launch £5 Million Brand Campaign
Capital Gold has undertaken its biggest marketing partnership initiative in the station’s history to promote the official website for English tourism, enjoyengland.com, and the Greater London Authority’s activity surrounding St. George’s Day 2007.The classic hits station will roll out the promotional campaign across the Capital Gold Network, on-air and online, and will drive traffic to… Continue reading Capital Gold Undertakes Huge Marketing Partnership
Virgin Media has filed legal proceedings in the High Court aimed at resolving the heavily publicised channel carriage dispute with Sky.The proceedings are based on Section 18 of the UK Competition Act 1998 and Article 82 of the EC Treaty, both of which prohibit a company from abusing its dominant position.Virgin Media has said that… Continue reading Virgin Media Files Legal Proceedings Against Sky
SMG has said that it will seek a separate stock market listing for Virgin Radio, which it owns, as it looks to focus on its TV business.In a statement, the SMG board said that the proposed separate listing for Virgin Radio will provide a strong platform for Virgin Radio’s separate growth and the right strategic… Continue reading SMG To Float Virgin Radio
ScreenFX has announced a deal with Land Securities, the UK’s largest property company, that adds 13 major shopping centres to its UK network.ScreenFX will supply digital flat screen networks for advertising and other media content to the top flight centres in Land Securities’ property investment portfolio.According to ScreenFX, the contract sees the total footfall of… Continue reading ScreenFX Expands Network
SMG’s final results for 2006 show that its pre-tax profits were £10 million, a decline of 50% from 2005, whilst revenues were down 8% on 2005. The company’s TV revenues were down 8% to £125.6 million with its radio revenues recording a 3% drop to £21.7 million. Pearl & Dean’s revenues were also down, 31%… Continue reading SMG Announces Full Year Results
