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CBS Outdoor has introduced the next phase in its £72 million London Underground transformation programme, launching its new high definition LCD advertising screens in Tube ticket halls and corridors.A total of 36 key stations on the Underground including Charing Cross, Canary Wharf, Bank, Notting Hill and Embankment will be equipped with the new 57-inch screens,… Continue reading New LCD Ad Screens Rolled Out On London Underground

A new report from In-Stat says that worldwide revenue from UGC content will increase from $80 million in 2006 to $1.6 billion in 2011. It adds that as more UGC content is viewed on TV rather than the computer monitor, the impetus to both submit and receive higher quality content will translate to much larger… Continue reading Global UGC Revenue Forecast To Grow

Customer publishing is an effective way of reaching consumers, with the market thriving in the UK. Julia Hutchison, COO of the APA, examines the sector, taking a snapshot look at the international market…Customer publishing in the UK continues to thrive. Last year customer magazines were named consumers’ preferred form of marketing communications by the DMA’s… Continue reading Customer Publishing Across The Globe

Voice-over-Internet Protocol (VoIP) technology is the key market enabler for cable telephony services and subscriber growth, according to In-Stat. The increasing availability of VoIP services in North America was directly responsible for an almost two-fold increase in the number of North American subscribers during 2006, the high-tech market research firm has said. “In a growing… Continue reading VoIP Is Key Market Enabler For Cable Subscription Growth

Popular television game show Deal Or No Deal is now Endemol’s top format in terms of turnover, taking over from Big Brother, according to the company’s latest trading statement. The company enjoyed a solid first quarter performance in 2007, with the quiz programme rating highly in the UK, Italy and the US, and revenue largely… Continue reading Deal Or No Deal Becomes Endemol’s Top Format

Revenues took a tumble in March year on year, as each terrestrial commercial broadcaster suffered a fall.GMTV felt the largest percentage fall as its revenue fell by over 8.5% year on year, ending the month with just under £4.5 million.ITV1’s revenue woes continued as it shrank by nearly £5.8 million year on year, a drop… Continue reading TV Market Round-Up – March 2007

Emap could launch a free men’s magazine in an attempt to reinvigorate its consumer magazines portfolio, according to reports in the trade press.The company has seen its men’s magazines suffer significant declines in circulation in recent times (see ABC Results Jul-Dec 2006:Large Declines For Men’s Mags), and the success of independent free title Sport is… Continue reading Emap Considering Launch Of Free Men’s Mag

March saw viewing share in all TV homes fall for terrestrial broadcasters, with ITV1 faring worst with a drop of over one percentage point year on year.A similar pattern played out in digital homes as all terrestrial broadcasters lost share year on year.All ViewingITV1 had a poor month in March as the broadcaster continued to… Continue reading Television Viewing Round-Up – March 2007

The Financial Times has undergone a redesign backed by a multi-million pound marketing push in order to make the newspaper more accessible and modern.The title now has a new masthead and more colour to its salmon pink pages, whilst The People section has been expanded and the Business Life and Arts pages have been moved… Continue reading Redesign And Marketing Push To Modernise Financial Times

Each week, NewsLine brings you a round-up of the latest news from the City affecting the media industry.The main City news this week concerned Google as they acquired the online advertising company Doubleclick for £3.1 billion, more than they paid for the video-sharing website YouTube (Full Story).The search engine giant also signed an agreement with… Continue reading Media In The City