Universal McCann has brokered a deal with GCap Media to create the UPS Local Business Awards, utilising all 42 stations in the One Network in a three month deal starting April 16.The awards will run across multiple platforms including promotional airtime, created by GCap Media’s CANVAS, online, experiential, PR and CRM.New digital technology will also… Continue reading The One Network Signs £1 Million Deal
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Arqiva, owned by Macquarie Bank, has completed the acquisition of National Grid Wireless for £2.5 billion.National Grid Wireless, which is headquartered in Warwick, comprises a national communications infrastructure network that provides broadcast transmission services for BBC television and radio, hosts wireless sites for major mobile network operators, and owns and operates two Freeview digital TV… Continue reading Arqiva Acquires National Grid Wireless
People in the 15-34 age group are sticking with radio as a media format despite the new media explosion, according to results from Emap Advertising and Chrysalis Radio’s first joint insight project.Radio has been revealed as providing young consumers with a social currency to communicate with friends, acting as a driver and inspiration for their… Continue reading Radio Still Relevant For Young People
Chrysalis Radio is repositioning LBC 97.3 FM as ‘London’s Biggest Conversation’, with the new branding intended to emphasise the close relationship LBC enjoys with its audience through engaging, compelling and accessible content.The rebranding will see LBC – which originally stood for London Broadcasting Company – now mean ‘London’s Biggest Conversation’.New research commissioned by LBC reveals… Continue reading LBC 97.3 Becomes London’s Biggest Conversation
The European market for IPTV will double in 2007, according to the latest figures from media analysts Screen Digest. The research examines the 54 IPTV services across Europe, 19 of which are in operation in the five European markets of the UK, France, Italy, Germany, and Spain. IPTV is the fastest growing pay-TV platform by… Continue reading European IPTV Market To Double
March saw the Internet Advertising Bureau reveal that UK internet advertising expenditure grew 41% in 2006, breaking the £2 billion barrier. This growth increased the internet’s share of all advertising revenues to 11.4%, up from 7.8% in 2005 (see UK Internet Advertising Spend Grows 41%). In the US, the Interactive Advertising Bureau and PricewaterhouseCoopers released… Continue reading INSIGHTanalysis: Media Healthcheck – March 2007
Arqiva has completed a £25 million cash deal for BT’s satellite broadcast services business. The deal includes long-term customer contract, operations and personnel located in the USA, France, Italy and Holland, as well as the UK. Arqiva says that the acquisition provides significant infrastructure to extend its operations, including teleports in the UK, Paris, Washington… Continue reading Arqiva Completes Deal For BT Satellite Service
At the end of 2006, there were approximately 251 million broadband households worldwide, according to a new report from eMarketer. The online market research firm says that the US and China are the two largest broadband markets in the world, at 54.6 and 46.6 million broadband households respectively. The report says that countries such as… Continue reading 251 Million Broadband Households Worldwide
A new forecast from ZenithOptimedia says that global internet adspend will overtake radio in 2008, a year earlier than it forecast in December. Global internet adspend is forecast to grow 28.2% in 2007, while the rest of the market grows 3.7%. By 2009, the internet is predicted to account for nearly 9% of global adspend.… Continue reading Internet Adspend To Overtake Radio
Only 5% of US broadband users (approximately five million) use the mobile internet, according to a new report from Media-Screen. The report says that although more than 60% of users currently own an internet-enabled mobile device, they are reluctant to partake in online mobile activities due to extra fees and difficulties establishing and maintaining internet… Continue reading 5% Of US Broadband Users Use Mobile Internet
