More Uk articles

ITV has secured mobile phone operator T-Mobile as the exclusive sponsor of Soccer Aid on ITV1 and ITV2, giving the phone network wide-ranging branding for the sporting event this summer.Soccer Aid sees a number of World Cup legends and top celebrities teaming up to go head-to-head in an “England versus The Rest of The World”… Continue reading ITV Scores T-Mobile For Soccer Aid Sponsorship

The Economist has appointed poster specialist Kinetic to handle all of its global outdoor marketing, relocating the business from Aegis-owned Posterscope in an effort to raise awareness of the publication in worldwide markets.Kinetic takes control of the account with immediate effect, covering the UK, France and the US. The business was won without a competitive… Continue reading Kinetic Wins Economist Account Ahead Of US Push

Channel 4 has announced an increase in profits of 9%, allowing the broadcaster to pump an extra £50 million into its programming budget this year. The rise sees the broadcaster’s profits hit £48.5 million, with advertising growth of 6% over the year increasing turnover to £894 million. Channel 4’s main channel saw advertising and sponsorship… Continue reading Revenue Rise Sees C4 Pump £50m Into Programming

UK publishing group, Pearson, has agreed to buy US teacher certification group National Evaluation Systems Inc (NSE), with the deal expected to add to adjusted earnings per share and return on invested capital from 2007. According to Pearson, NES is the leading provider of customised state assessments for teacher certification in the US, working under… Continue reading Pearson Buys US Teacher Certification Group

Consumers accessing the internet via their mobile phone are increasing, with 56% of users having browsed the internet or downloaded emails in 2005. Recent figures from A.T. Kearney revealed users rising affiliation with advanced features on their mobile phone, with a massive 92% of users in Japan going online via their mobiles. This strong trend… Continue reading Mobile Phone Users Embrace Device Online Capacity

Digital radio broadcaster and programme producer, UBC Media, has launched its Digital Radio Display Text Software in partnership with US company, Harris Corporation. The deal will see UBC’s display text software integrated into Harris’s HD Radio Flexstar product portfolio, potentially generating millions of dollars in revenues for the UK based company. The US radio industry… Continue reading UBC Media Signs Radio Deal With US Firm

Online shoppers in Germany rose by 7% in 2005, reaching 26.9 million, with increasing amounts of consumers using the internet to research purchases. New data from ENIGMA GfK claim that half a million internet users in Germany look at products online before buying them, with price comparison the main reason for doing so. Research online… Continue reading Online Shopping In Germany Up 7% In 2005

The unstoppable march of Google is benefiting the entire online advertising industry, with new predictions from Merrill Lynch claiming the search engine is helping to increase the market. According to the analyst, Google’s innovation is expanding the online industry, with improved targeting of advertising on the internet making internet usage time more valuable. Merrill Lynch… Continue reading Google Pushes Online Ad Industry Forward

Channel 4 is to court controversy this August with a series of near-the-knuckle comedy programming specifically designed to cause offence.The broadcaster’s Offensive Comedy Season will feature a range of documentaries and films examining un-PC topics, designed as a reaction to increasing social tension and social discord.“In an era where cartoons can lead to international rioting… Continue reading Channel 4 Plans To Offend With Comedy Season

Sky One’s screening of the long-awaited Simpsons episode written by Ricky Gervais drew 1.5 million adults last night, exceeding the audience for the two preceeding episodes and more than doubling the audience of a following edition of the show.Airing at 6:30pm, the episode featured Gervais as the voice of Charles – Homer Simpson’s opposite number… Continue reading Gervais-Penned Simpsons Scores Ratings Hit For Sky