The ABC regional newspaper figures for the six months to June 2005 revealed mixed results for the nations top ten paid for regional newspaper groups.The Surrey Advertisers – All Papers Group suffered the largest decline, losing 5.8% of its circulation year on year, taking its circulation down to 99,601.The Sunday World – All Editions Group… Continue reading ABC Regional Newspapers: Jan-Jun 2005
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Newspaper publisher, Trinity Mirror, has acquired online recruitment services provider, the hotgroup, for £50.5 million, 20.25 pence per hotgroup share. The deal follows recent purchases by Trinity of GAAPweb.com and Smartnewhomes.com and will further enhance the publishers classified recruitment offering and improve its service to advertisers. Commenting on the acquisition, Sly Bailey, chief executive of… Continue reading Trinity Buys Online Recruitment Site
Global advertising company, WPP, has acquired the remaining 70% of the issued share capital of Australia’s third largest advertising and marketing services company, The Communications Group Holdings (TCG). The move will see the various TCG businesses integrated into Young & Rubicam Brands in Australia, with Zenith Media joining WPP’s GroupM network. This investment reinforces WPP’s… Continue reading WPP Acquires 70% Of Australian Advertising Company
Advertising expenditure in the US, rose by 5.7% year on year during the first six months of 2005 due to gains across major media, according to figures released by Nielsen Monitor-Plus. Adspend increased in almost all reported media, with Spanish-Language TV, Cable TV leading the way, enjoying growth of 15% and 13.1% respectively. The internet… Continue reading Nielsen Shows Adspend Up By 5.7% In First Half Of 2005
Worldwide mobile phone sales totalled 190.5 million units in the second quarter of 2005, up by 21.6% year on year marking the second strongest quarter for handset sales on record, according to a new report from research and analysis company, Gartner. All the regions recorded, apart from Japan, reported growth during the quarter, with Nokia… Continue reading Global Mobile Phone Sales Hit 190.5 Million Units In Q2 2005
The much anticipated downsized Guardian will be hitting newsstands on Monday 12 September, offering readers the only full-colour national newspaper.The mid-sized format will include a smaller, magazine sized G2 features section as well as a new daily colour sports section. A new technology section will be introduced on Thursdays to replace the existing Life science… Continue reading Guardian Launches Compact On September 12
The Digital Radio Development Bureau has released its five year forecast for digital radio penetration, predicting that the technology will continue to see dramatic rises in adoption as more consumers discover its increased station choice, digital quality sound, and interference free listening. DRDB chairman, Ralph Bernard, welcomed the predictions, stating: “DAB Digital Radio continues its… Continue reading DRDB Predicts Massive Growth In Digital Radio
Britain’s terrestrial broadcasters saw a disappointing July overall, with all but BBC2 and Five seeing their viewing share decline. Channel 4 was the worst hit in both the All Homes and Digital Homes universes, with percentage point declines of 1.88 and 1.18 respectively.All ViewingChannel 4 saw the largest downturn in viewing share during July, with… Continue reading Television Viewing Round-Up – July 2005
Viacom Outdoor has announced the next phase of its digital technology investment plan, with the trial of Britain’s first full-colour digital LED screens on the sides of buses.Twenty-five London buses have been adapted to carry the state-of-the-art screens, which occupy half of the “Superside” advertising space on each of the buses.The first advertiser to employ… Continue reading Viacom Signs Lastminute For First Moving Bus Ads
Emap’s Manchester-based radio station Key 103 has announced its largest ever marketing push with extra emphasis on its breakfast show, Toolan in the Morning, ahead of competition in the city from GCap Media’s Xfm, due to launch in October.The marketing onslaught, which is costing Emap a cool £2 million, will feature breakfast show presenter Mike… Continue reading Emap Spends £2 Million To Head Off Key Competition
