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Flextech and UKTV are increasing their commitment to the rapidly expanding area of advertiser-funded programming with the appointment of Claire Heys to the newly created role of head of commercial partnerships.Heys will be responsible for driving advertiser-funded programming strategy by working closely with television sales house Interactive Digital Sales to help meet the creative needs… Continue reading Flextech And UKTV Commit To Ad-Funded Programming

The Independent saw circulation inch-up by a further 0.9% during April to just over the 260,000 mark as the paper’s commuter-friendly compact edition continued to prove a hit with readers.The latest ABC results for April will provide a welcome boost to the Independent, which has today gone completely tabloid, in a move that will consign… Continue reading ABC National Newspaper Round-Up April 2004

Fast food giant McDonalds is to follow in the footsteps of Tesco with the creation of a high-tech in-store television network for advertisers.The system will carry entertainment and marketing content and will be shown on screens installed in ten London restaurants from May. The system will then be rolled out to McDonalds restaurants nation-wide in… Continue reading McDonalds Develops Instore Television Network

Former Daily Mirror editor Piers Morgan is reportedly demanding £1 million compensation from the paper after being sacked for publishing hoax pictures allegedly showing British troops abusing Iraqi prisoners.Morgan’s nine year reign at the tabloid came to an end on Friday after the Queen’s Lancashire regiment proved that pictures depicting its soldiers torturing Iraqi captives… Continue reading Sacked Daily Mirror Editor Could Demand Compensation

The European advertising market will remain ‘less vibrant’ this year but can expect to see greater signs of recovery during 2005, according to the latest forecasts from investment managers Merrill Lynch.The Merrill Lynch quarter one industry report says that advertising and marketing services in Europe can expect to see greater pick up in 2005 when… Continue reading Europe To See Advertising Market Pick Up In 2005

Channel 4 has secured sportswear giant Umbro as the exclusive broadcast sponsor of The Urban Music Festival to be broadcast on 16th May.The event, filmed on May 8th/9th at Earl’s Court in London, featured some of the biggest names in urban music such as Beyonce, Jay Z and The Streets. Channel 4 and E4 will… Continue reading Umbro Foots The Bill For Channel 4 Music Sponsorship

BSkyB is reportedly planning a re-shuffle of its boardroom, just days after it announced quarter three subscriber figures were lower than expected (see Sky Subscriber Rates Drop). A Sky spokesman said: “As part of the review of the company’s corporation governance practices, Lord Wilson will be looking at the board and board committees to determine… Continue reading BSkyB Planning Boardroom Reshuffle

The advertising market in Europe will remain ‘less vibrant’ in 2004 but can expect ‘greater pick up’ in 2005, says Merrill Lynch.Looking ahead, the Merrill Lynch quarter one industry report says, that advertising and marketing services in Europe can expect to see greater pick up in 2005 when compared to results for the rest of… Continue reading Europe To See Ad Market Pick Up In 2005

News yesterday that the Independent is to be a tabloid-only newspaper from Monday prompted a 0.20% rise for the company, pushing its share price to 123˝p. The move to a full tabloid edition has been welcomed across the industry with several high-profile figures commending the newspaper’s decision (see Independent Ditches Broadsheet To Go Totally Tabloid).Publishing… Continue reading Sharewatch: INM Shares Rise As Tabloid Takes Off

Britain will top the league of broadband-enabled G7 nations by the end of the year, according to the latest research from the Organisation for Economic Co-operation and Development. The report, entitled The Development of Broadband Access in Rural and Remote Areas, examined the availability of high-speed access across the G7 countries both now and according… Continue reading Britain On Track To Lead Broadband Nations