French outdoor advertiser JC Decaux is set to sue rival UK outdoor advertiser, More Group, for £1 million. This development comes just days before the Office of Fair Trading is to announce its review of the proposed £475 million takeover of More by Decaux (see OFT To Consider Decaux/More Merger Further).The legal action stems from… Continue reading Decaux To Take Civil Action Against More Group
ITV’s marketing and commercial director John Hardie has announced a major change in the way ITV is promoted with the setting up of a new central operation for the production of all networked on-air promotions.Based in London at the London Studios, the Network Promotions Unit will report to Hardie and be led by Steve Allen,… Continue reading ITV Sets Up Centralised Promotions Unit
ITV told the Montreux Golden Rose Festival yesterday that it is planning the launch of a new game show with a prize of £1 million. The show, to be called Who Wants To Be A Millionaire?, is hoping to provide competition to the BBC’s National Lottery coverage.ITV claims that the programme will be upmarket and… Continue reading ITV Plans £1 Million Game Show
Monday A review of the Guardian‘s new Saturday package, which includes a travel and sports section, will appear on Newsline today.WPP release interim financial results.Tuesday Web Round-Up will be available on Newsline, as will a TV Round-Up for the month of March.Thursday Q1 RAJAR figures are released and will be available, after 2pm, in the… Continue reading The Week Ahead
Saturday saw the launch of a new package for the Guardian , with two new supplements appearing alongside a revamped Week section.Following the lead of Saturday’s Daily Telegraph, the paper now has dedicated travel and sports sections and The Week becomes Saturday. As well as changing its name, The Week now becomes more focused, benefitting… Continue reading Review: The Saturday Guardian
Associated New Media’s Soccernet website achieved over 12 million page impressions in March according to the latest audit by ABC //electronic. The site, at http://www.soccernet.com/, recorded 12,617,704 page impressions for the audit period 1 March – 31 March 1998.Soccernet editor, Greg Hadfield, claims that this audit demonstrates that the site is one of the busiest… Continue reading Soccernet Audience Grows By 60% In 3 Months
Cinema admissions showed a year on year fall for March, the first drop since February last year. According to latest data from CAA/EDI, average weekly admissions fell 2.6% to 2.62 million while total admissions dropped to 11.584 million.Subscribers can access the Cinema database by selecting “Cinema” from the drop-down box at the top of this… Continue reading Admissions Blow For Cinema Industry
Maiden Group has today announced the acquisition of Adlight Limited, the poster company which owns over 3,000 six sheet ad panels in supermarkets across the UK, for £15 million.Adlight’s pre-tax profits for last year were £540,000 on turnover of £3.8m. These figures do not, however, include the 2,000 panels which were constructed during 1997. The… Continue reading Maiden Buys Adlight
The much-maligned Eye section of the Independent is about to be axed, probably in favour of a broadsheet supplement covering business and sport. Michael Crozier, who had designed the original Independent, is now back on board the paper after working for Independent Newspapers on various projects before it bought the title (subscribers see Independent Gets… Continue reading Revamp Planned For Indy Second Section
WPP has announced a 13% real terms increase in quarter 1 revenues to £418.7 million, though the strength of sterling reduced the reportable growth to 8%. Net new business billings of £403m were won during the first quarter.In terms of WPP’s regional businesses, the UK showed the greatest growth with an increase in revenue of… Continue reading Revenues Rise At WPP
