Although the Q4 Rajar results have shown an overall increase in radio listening, there have been some notable successes and failures in the local commercial stations market.A particular success in terms of average weekly reach (‘000s) was Classic Gold 1431/1485 which increased its weekly reach by 33.3% from 36,000 to 48,000 year on year. The… Continue reading Q4 Rajar Summary – Local Commercial Stations
A new survey commissioned by MediaTel has found that 94% of the radio industry believes that it will be 10 years before digital radio becomes available in the majority of homes.The full-scale study into the viability of digital radio in the UK was conducted during November 1997 – January 1998 amongst commercial radio companies, the… Continue reading The Future Of Digital Radio
The heat of battle in London, intensified by the launch of XFM and the Chris Evans owned Virgin FM, saw Heart FM and Kiss 100 take the honours. In terms of increasing weekly reach (up 23.1% and 16.4% year on year respectively), but more especially share of listening, these two stations excelled amidst the growing… Continue reading Q4 RAJAR – London Stations
MediaTel today launches a new service in partnership with the Advertising Association.EAB (European Advertising Briefing) is an extensive archive of international (mainly European) advertising legislation and news updated regularly by the AA, available via MediaTel, and fully searchable by keyword. The archive already contains news stories going back over a year.We are making this available… Continue reading MediaTel Launches European News Briefing With AA
Three new PC games magazines are set to enter the consumer computer titles market, two of which are geared towards providing cheats and hints for computer games.Rapide Publishing, publishers of Ultimate PC , launched PC Strategies on 30 January and are preparing for the launch of PC Force on 27 February.PC Strategies is a guide… Continue reading Three PC Magazines Set To Launch
ITV’s coverage of this year’s Brit Awards is to be sponsored by Britannia Music Club for the fifth year running. The ceremony takes place at London Arena at 8pm Tuesday 10 February; both the event and the broadcast will be endorsed by Britannia.The deal was negotiated by Andy Thompson at Carlton and John Nelligan, chairman… Continue reading Britannia To Sponsor Brit Awards 1998
Media Secretary Chris Smith has announced the commencement of the digital radio provisions of the Broadcasting Act 1996.This effectively means that the three independent national radio licensees (Classic FM, Talk Radio and Virgin Radio) will have to notify the Radio Authority by 28 February 1998 if they want to transmit their services on the digital… Continue reading Broadcasting Act Digital Radio Provisions Begin
Future Publishing’s Sports & Entertainment Division has created an agency sales team to sell all its consumer magazines which include Total Film and Total Football. Future says that any new magazine launches aimed at young males will also be catered for by the sales team.Future has recruited three advertisement managers for the team which will… Continue reading New Agency Ad Sales Team At Future
Carlton Communications, in response to the writ which is being issued against it by BSkyB (see today’s BSkyB Confirms June Launch For Digital item), has said that it has not paid the satellite broadcaster the amount owed because BSkyB has not yet secured the Premier League football rights for the British Digital Broadcasting consortium.A Carlton… Continue reading Carlton Communications Waiting For Premier League Rights
PA NewsCentre, the news and information website from the Press Association, has obtained its first ABC //electronic certificate.The certificate shows that the site, http://www.pa.press.net/, recorded 4.684 million page impressions for the audit period 31 July to 30 August 1997. This makes PA NewsCentre the third busiest of UK sites certified so far, behind the Times… Continue reading PA NewsCentre Gets First Web Audit
