DoubleClick, the US Internet advertising sales house is opening a UK operation in November. DoubleClick UK aims to offer a service which will centralise media planning and buying whilst providing ‘truly’ local campaigns.Advertisers will be able to buy space from a catalogue of sites in the company’s new-media sales network which spans six countries. DoubleClick’s… Continue reading US Online Ad Sales House Opens UK Office
No, its not a magazine about happy Scousers!Made Up is IPC’s new venture into the teenage/young women’s market. With an initial print run of 150,000 the title is aimed at 16-24 year olds and provides pictorial evidence that with a little help from the ‘experts’ plus make-up and new clothes people really can look better,… Continue reading Made-Up First Issue Review
The 1997 Aerial Awards for radio advertising creativity awarded Scotland’s Leith Agency a double win on 21 October. The agency’s Irn Bru commercial first clinched the Food & Drink category award, polling 74 per cent of the votes, and then went on to beat off all the other category winners to take an overall gold.… Continue reading Leith Agency Takes Gold Award
The Cartoon Network has launched a Website. It can be found at http://www.cartoon-network.co.uk.
Chairman of the Independent Television Commission (ITC), Sir Robin Biggam, told the European Cable Convention yesterday that cable companies must use digital television as an opportunity to develop their industry. Biggam stressed that new platforms are not only about new technology but also about programmes and that people will not buy technology for the sake… Continue reading ITC Asks Cable To Make The Most Of Digital
MediaTel today completed its transition on to the Internet with the release of Version 1 of the new Radio Database.Using the same layout and design of the other MediaTel sections, the Radio Database allows users to search for their desired station or stations by a variety of methods and then bring up a variety of… Continue reading Radio Database Goes Live
Mediapolis has won the Grand Prix prize for its Orange campaign at the 1997 Media Week Awards. The campaign also won gold for multimedia campaign of the year. Western International Media was awarded gold for best long-term media campaign and best media effectiveness for its Jack Daniel’s campaign.
Current controller of children’s and youth programmes Vanessa Chapman has announced that she will leave ITV Network Centre at the end of this year. Chapman will be replaced by Nigel Pickard who will move from Flextech where he is vice president, production and oversaw the launch of Flextech’s interactive quiz show channel Challenge TV.ITV Network… Continue reading New Controller For CITV
Wagadon’s women’s title Frank has reported first issue sales figures in the region of 131,000. The magazine launched in September with a print run of 220,000 and is hoping to settle for a circulation of around 100,000.Frank: 0171 689 2266
The PPA hosted a meeting yesterday which brought together Tessa Jowell, minister of state for public health, and the magazine industry to discuss the Government’s proposed ban on tobacco advertising. The meeting was initiated by the PPA following the Government’s Dying For A Fag anti-smoking conference.PPA: 0171 404 4166
