Euromoney Publications Plc has agreed to acquire all the issued share capital of Institutional Investor Inc from ABC Inc, an indirect subsidiary of The Walt Disney Company, for $142 million.The directors of Euromoney believe the two groups will bring together two of the strongest brand names in international financial publishing and should create opportunities for… Continue reading New Acquisition For Euromoney
The Advertising Association has welcomed the adoption yesterday by the European Parliament of the Larive Report on the European Commission’s Green Paper on Commercial Communications.Lionel Stanbrook, deputy director-general of the AA, said: “The result is very good from the UK advertising industry’s point of view. This endorsement by the European Parliament has given the Green… Continue reading AA Welcomes Adoption Of Larive Report
TSMS has signed a new four-year air-time sales contract with S4C, the Welsh broadcaster.TSMS: 0181 991 6666
The Mirror is launching an A4 soccer magazine on 28 July. The colour publication Football Fever will be included with the paper every Monday. A five week TV advertising campaign supporting the launch kicks-off on 27 July.Mirror Group: 0171 293 3000
The banned Rover 600 ‘Hostage’ ad, which prompted 134 complaints to the ITC *Rover Gets A Telling Off, has generated more national press coverage than any other ad for a consumer product in the second quarter of 1997.The Propeller ‘Ads That Make News’ survey found that the Rover advert had 15 articles written about it,… Continue reading Rover Ad Generates Maximum Attention
Coronation Street takes an average audience figure of 14.13 million over its four episodes this week, with Eastenders watched by an average of 13.61 million. So, no real change in the top five week-on-week. Overall, the chart remains more or less unchanged with regards to its content. The only real difference being a slight overall… Continue reading TV Viewing Summary W/E 06/07/1997
GMTV’s Fun In The Sun Spanish road-show is being sponsored by Smith & Nephew’s Elastoplast brand. Elastoplast is returning to TV advertising after a break of eleven years.Sony Playstation has signed a three-year perimeter board sponsorship deal with the Premier League. The campaign will run in every Premier League football ground in the country. Meanwhile,… Continue reading Sponsorship News
Amirati Puris Lintas has taken-on Deborah Mills as a senior planner, she is currently freelancing and starts at APL in September.Nick Daly, media director at Initiative Media, is reported to be leaving to join Carat International.At Mellors Reay & Partners, Rachel Duckett has been promoted from senior planner to planning director. She replaces Justin Kent… Continue reading Movement In The Ranks
Candy, the white-electrical goods manufacturer, has signed a deal with Talk Radio to sponsor the Lorraine Kelly Show. Candy will sponsor a fifteen minute segment of the show focusing on consumer issues.Talk Radio: 0171 636 1089
The future of Sunday Business remains indoubt after a bid to buy-out Group 2000’s 75% stake in the paper fell through at the last minute.Senior staff at the paper and minor shareholders blocked moves by Tom Rubython, the paper’s founder, to take control late last week.Talks have been continuing all this week and the Board… Continue reading Sunday Business Still Clutching At Straws
