TMD has hired Sponsorvision, a specialist agency, to act as its sponsorship arm.TMD said that they have identified sponsorship as a high-interest area for clients, and will now be able to take it very seriously. As well as providing expertise for existing TMD clients, Sponsorvision will be part of the independent’s new business pitches.Sponsorvision managed… Continue reading TMD Signs Sponsorship Deal
TMD has hired Sponsorvision, a specialist agency, to act as its sponsorship arm.TMD said that they have identified sponsorship as a high-interest area for clients, and will now be able to take it very seriously. As well as providing expertise for existing TMD clients, Sponsorvision will be part of the independent’s new business pitches.Sponsorvision managed… Continue reading TMD Signs Sponsorship Deal
The Radio Authority has advertised a restricted service licence to run for eight years, to provide a travel information radio service along the M20 motorway between Maidstone and Folkestone and on to Dover.Travel information of this nature seems likely to become increasingly important once the Channel Tunnel becomes operational, and would be a new type… Continue reading Licence To Serve Channel Travellers
Today the new title from Redwood Magazines is launched, BBC Top Gear, the motoring title to accompany the series. The glossy 250 page magazine has a cover price of £2.40.Top Gear launches three weeks after EMAP’s weekly title Carweek,but has an altogether classier feel. This month’s edition carries a free poster and car sticker.Presenters from… Continue reading BBC Top Gear – First Issue Report
The Radio Authority has confirmed the timetable for the advertisement of the third Independent National Radio (INR3) licence.The INR3 licence, for a speech-based service, will be advertised by this December at the latest. The closing date will be three months later, with a decision likely in the Spring of 1994. 51% of programming airtime in… Continue reading DATES FOR RADIO LICENCES ANNOUNCED
The Radio Authority has confirmed the timetable for the advertisement of the third Independent National Radio (INR3) licence.The INR3 licence, for a speech-based service, will be advertised by this December at the latest. The closing date will be three months later, with a decision likely in the Spring of 1994. 51% of programming airtime in… Continue reading DATES FOR RADIO LICENCES ANNOUNCED
From September 21, its 70th birthday edition, the Radio Times is to be revamped.The changes come a month after the magazine lost its top selling spot to Reader’s Digest and IPC’s What’s on TV.Details of daytime TV will appear on a single page for each day, thus creating seven facing pages for advertisers and seven… Continue reading Radio Times Extends Editorial
Three ITV networked films reached the top ten in the BARB programme rankings for week-ending 5th September. The rankings are based on one showing only, consolidated viewing figures.Pretty Woman reached 15.6m making it number two in the rankings behind Coronation Street (16.7m). Crocodile Dundee 2 reached number four with 14.03m viewers and Lethal Weapon 2… Continue reading Popular Films Boost ITV Audience
United Artists Programming has hired Craig Pearman Ltd, the newly launched media consultancy, to advise and support the setting up of its new ad sales division.The new advertising division of UAP will initially sell airtime for Bravo and Discovery channels. Joyce Taylor, chief executive officer of UAP said that the inclusion of Discovery and Bravo… Continue reading Craig Pearman Consultant To UAP
United Artists Programming has hired Craig Pearman Ltd, the newly launched media consultancy, to advise and support the setting up of its new ad sales division.The new advertising division of UAP will initially sell airtime for Bravo and Discovery channels. Joyce Taylor, chief executive officer of UAP said that the inclusion of Discovery and Bravo… Continue reading Craig Pearman Consultant To UAP
