Yesterday the Manchester Evening News launched the first edition of its weekly supplement.The 56 page A4 supplement is printed on full colour paper. The editorial contains colourful features on local Mancunian stars such as footballer Ryan Giggs, pop group Take That, the latest dance craze in Manchester’s clubs, the bogle and also general features such… Continue reading Manchester Evening News Supplement
More O’Ferrall Communications, a subsidiary of More O’Ferrall, which was set up to handle special poster sites, is opening negotiations on 12 poster sites at the Folkestone end of the Channel Tunnel.More O’Ferrall picked up the sites last year and will target the top advertisers directly, rather than the agencies.Half of the 12 panels are… Continue reading MOF To Target Channel Passengers
United Artists Programming has hired Craig Pearman Ltd, the newly launched media consultancy, to advise and support the setting up of its new ad sales division.The new advertising division of UAP will initially sell airtime for Bravo and Discovery channels. Joyce Taylor, chief executive officer of UAP said that the inclusion of Discovery and Bravo… Continue reading Craig Pearman Consultant To UAP
Chrysalis Television has appointed sponsorship consultancy Wood Lynds to handle on-air sponsorship, off-air merchandising and licensing activities for its sports programming. It is the first time a major independent TV producer has appointed a specialist agency to seek sponsors rather than working with a broadcaster’s sponsorship department. Chrysalis TV’s most notable programmes are Football Italia… Continue reading Chrysalis TV Appoints Consultancy
Chris Evans will stop fronting the Big Breakfast Show on a daily basis next year. He will be given his own evening show once a week, with possibly twice- weekly appearances on the breakfast show, according to John Willis, C4’s director of programming, speaking yesterday at the launch of the autumn season.John Willis also announced… Continue reading Chris Evans To Leave Big Breakfast
News International has suspended publication of its Shoppers’ Friend newspaper insert after only one issue.Shoppers’ Friend, which was to be inserted into the Sunday Times and the News of the World, was a free standing insert containing only discount coupons for supermarket products. It was paid for by advertising. These coupon booklets are popular in… Continue reading News Int. Drops Shoppers’ Inserts
Mirror Group Newspapers have announced pre-tax profits of £69.9m, for the six months ending June 1993. This is an increase of over 300% on the same period last year, with profits of £15m.Turnover is up from £233.7m to £237.2m. The group has been helped by success in recovering assets stolen from the pension fund by… Continue reading MGN Profits Rise
Chris Evans will stop fronting the Big Breakfast Show on a daily basis next year. He will be given his own evening show once a week, with possibly twice- weekly appearances on the breakfast show, according to John Willis, C4’s director of programming, speaking yesterday at the launch of the autumn season.John Willis also announced… Continue reading Chris Evans To Leave Big Breakfast
Three ITV networked films reached the top ten in the BARB programme rankings for week-ending 5th September. The rankings are based on one showing only, consolidated viewing figures.Pretty Woman reached 15.6m making it number two in the rankings behind Coronation Street (16.7m). Crocodile Dundee 2 reached number four with 14.03m viewers and Lethal Weapon 2… Continue reading Popular Films Boost ITV Audience
The latest BARB viewing summary for the week-ending 5th September shows the first viewing figures for the new satellite channels launched on 1st September. (Newsline – 1/9).W/E 05/9/93 INDIVIDUALS 4+ Av. Viewing Per Head Hrs Mins Share % Daily Reach % Wkly Reach % FAMILY CHNL 0:07 0.5 3.6 13 NICKELODEON 0:08 0.6 3.5 10.4… Continue reading New Astra Channels’ Viewing Figures
