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Wal-Mart, the giant US retailer, is to launch a digital video download service, according to a report in today’s Financial Times.The report says that Wal-Mart has published job advertisements for a business manager to head what is described as a new digital video category at Walmart.com.No details are given in the advertisement of when Wal-Mart… Continue reading Wal-Mart Could Launch Digital Video Downloads

Following its expansion beyond London, Ocean Outdoor is launching a new division to provide clients with formatted roadside opportunities.Ocean City Vision will be headed by Iain Chapman, former sales manager at Van Wagner.Initially, Ocean City Vision’s portfolio will be made up of Ocean Squares, the largest format backlit product in Europe, and Ocean 96s.Ocean says… Continue reading Ocean Outdoor Launches New Division

BT has signed an agreement with ZTE, a provider of telecommunications equipment and network solutions, to develop the world’s first 3G mobile handset compatible with BT Movio’s wholesale mobile entertainment service.The new phone will allow 3G mobile operators to offer BT Movio’s broadcast mobile TV and DAB digital radio service alongside existing video-on-demand services and… Continue reading BT Signs Deal For Phone To Support Mobile TV

SMG is to sell off its cinema and outdoor advertising businesses, Pearl & Dean and Primesight.The news comes with UTV thought to be preparing another bid for the group, after having two previous offers turned down (see UTV Merger Bid For SMG).Pearl & Dean generates 25% of cinema advertising revenues in the UK and Republic… Continue reading SMG To Sell Pearl & Dean And Primesight

The Advertising Standards Authority (ASA) has cleared Endemol, Nestle and Channel 4 of fixing the Big Brother golden ticket promotion, although it has criticised them for the way in which it was carried out.The golden ticket promotion to find a member of the public to enter the house (see Big Brother Seeks Contestants Through Wonka-esque… Continue reading Big Brother Golden Ticket Draw Not Fixed

Ofcom has today made available a new type of spectrum licence that will allow broadband access on trains via a satellite link.Some train companies already deliver Wi-Fi access to customers through a series of terminals located alongside train tracks.The new type of licence will allow train companies to install ‘satellite earth stations’ on trains to… Continue reading Ofcom Offers Licences For Satellite Broadband On Trains

Aviva, the financial services group, has teamed up with Viacom Outdoor to be the first advertiser to take over an entire London Underground line.Coinciding with yesterday’s reopening of the Waterloo & City line, Aviva will be taking control of all cross track posters at an entire platform at Bank station.A further platform at Waterloo station… Continue reading Aviva Aims For Business Commuters On Waterloo & City Line

Ofcom has announced that three new radio stations in Wales could complete the sale of FM commercial licences in the UK.The regulator is advertising a new FM local commercial radio licence to cover South Wales and is also considering advertising up to two new FM commercial radio licences for coverage of most of North and… Continue reading New Stations Could Complete Sale Of FM Licences

Future Publishing has announced the launch of a new quarterly magazine, T3 Home, a spin off from gadget packed mag, T3.Launching on Thursday September 21, the computer company Intel has taken all of the available advertising space in what is believed to be a first for a UK technology magazine.Intel, in a deal brokered by… Continue reading T3 Spin Off T3 Home To Launch

Orange this week becomes the first brand to use Viacom Outdoor’s Mega Escalator format on the London Underground, showcasing its new Magic Numbers campaign.The Mega Escalator format incorporates the escalator panels running up the walls alongside the escalators as well the entire surrounding wall.The deal was brokered by Julia Francis, account manager at Initiative, Becky… Continue reading Orange Campaign Becomes Tube Advertising First