July was another record breaking month for text messaging in the UK, as the number sent soared to over 3.5 billion, according to new figures released today by the Mobile Data Association (MDA).An average of 113 million messages were sent per day throughout July, and the total is an increase of almost 30% on the… Continue reading Record Text Messaging Figures For July
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DJs Carl Cox and Armin Van Buuren are joining the line-up of Emap’s Kiss radio network as it prepares itself for a relaunch and expansion.Kiss will be the UK’s only radio station broadcasting shows from the superstar DJs, both of whom regularly top worldwide polls. Carl Cox will play the best in funky house whilst… Continue reading Superstar DJs Line Up For Kiss Revamp
ITV looks set to radically restructure its daytime programming by cutting its afternoon news output and reducing its commitment to children’s programming.From September 4 the lunchtime news bulletin, starting at 1.30, will be cut in half, from 60 to 30 minutes, and Loose Women will be returning for an hour from 12.30. After the news,… Continue reading ITV Begins Daytime Schedule Revamp
Real People, NatMags’ women’s weekly, is refunding advertisers after it failed to meet its guaranteed circulation target of 350,000, according to a report in Marketing Week.The magazine, which launched in January, was 9% short of its target in the six months to June, according to the ABC magazine figures which were released last week (see… Continue reading Real People Could Refund Advertisers
Associated Newspapers is to launch its freesheet, London Lite, earlier than planned in order to be on the streets ahead of its rival, News International’s thelondonpaper.With its launch brought forward to August 30, Associated’s London Lite will be available a full five days before News International’s offering, which has itself had its launch date brought… Continue reading London Lite To Launch Next Week
The UK remains the only country in Europe with over 50% of households having digital television services, according to a report just published by independent market analyst Datamonitor.Datamonitor estimates that by 2010, 95% of UK households will have made the transition to digital TV and the UK will remain the most penetrated digital market in… Continue reading UK Only Country In Europe With Over 50% DTV Services
H Bauer is to launch new Women’s weekly title In The Know later this month, and will do so without selling ads in it.Bauer has invested £10 million in the new magazine, which will offer topical news and lifestyle content. The launch campaign will include TV ads and outdoor and retail activity.The publisher says that… Continue reading In The Know To Launch Next Week
ITV has agreed to sell its stake in the Irish commercial broadcaster TV3 for £70 million as part of its disposal programme of non-core assets.The sale, which has been anticipated for some time, sees the broadcasters 45% stake go to private equity firm Doughty Hanson, which made a previous bid for TV3 in May after… Continue reading ITV Agrees Sale of Stake In TV3
An advert for Kellogg’s which claimed that eating its Corn Flakes would make children “9% more alert” has been found misleading by the Advertising Standards Authority (ASA).A voice-over on the ad said: “At the start of the new school term, give them a head start. Research shows that when they eat a cereal likes ours,… Continue reading Kellogg’s Corn Flakes Claim “Misleading”
Love Island is continuing to perform better now the Big Brother behemoth has departed the nation’s television screens.The reality show attracted a peak of 2.5 million adult viewers (a 13% audience share) in its hour long slot yesterday evening and across the whole programme it did almost as well, with an average audience of 2.3… Continue reading Love Island Stays Buoyant
