Adshel, the outdoor advertiser which is part of the More Group, has been appointed by Glasgow 1999 to display their outdoor advertising campaign. The major six-figure sponsorship initiative celebrates Glasgow’s forthcoming year as UK City of Architecture and Design.The promotion will include a 30-second television commercial and a range of advertising posters on bus shelters… Continue reading Adshel Wins Contract To Promote Glasgow 1999
The BBC has announced the appointment of its first female channel controller in its history. Jane Root is to be channel controller of BBC2, and she succeeds Mark Thompson.Root will take up her new position in January, and will be responsible for leading the growth and development of BBC2, and the commissioning and scheduling of… Continue reading First Female Controller At BBC
Deputy features of The Big Issue, Simon Rogers, is to leave the title to edit The Guardian’s new-look website News Unlimited, which launches in the New Year. The new site will form part of the Guardian Unlimited Network. Simon Geller, Maxim’s managing editor, has been poached from the title to edit Men’s Health. Geller will… Continue reading Newsline Brief
SoapsBaby alarms: they’re such an ingenious plot device nowadays for soaps. In Emmerdale one was used as clever way of concocting an alibi for a stable robbery, so the writers of Eastenders decided that the device would be the best way of delivering a bombshell for Tiffany Mitchell. The most watched episode of the soap… Continue reading TV Viewing Summary W/E 06/12/98
The Radio Authority is continuing its roll-out of local digital radio licences with the advertisement of a digital multiplex licence for Manchester. This is the second of these advertisements, following one for a Birmingham digital licence last month (see Newsline Brief).Late last week, EMAP and Capital Radio announced that they have formed a joint venture… Continue reading RA Advertises Digital Radio Licence For Manchester
Media and telecommunications group NTL has emerged as the front runner to buy Newcastle United after announcing it had bought a 6% stake in the club.The broadcasting group also said it had reached an agreement with Newcastle’s main shareholder Cameron Hall Developments under which CHD will sell its majority stake in the club to NTL… Continue reading NTL Is Front Runner To Buy Newcastle
Express Newspapers has announced that it is making a series of appointments following the 46 redundancies at the Daily Star in October (see Newsline). Jim Mansell is to become the new Associate Editor and Gareth Morgan will be Editor of Access All Areas. The follow appointments were also made: Nick Bailey – Night Editor Steve… Continue reading Newsline Brief
Five of Europe’s leading internet research companies have united to form E-Source, a global alliance for internet research. The E-Source network aims to provide its customers with international new media data from companies which have already built experience in their respective markets.The E-Source alliance comprises the UK’s Fletcher Research, ProActive in the Netherlands, Mediangles in… Continue reading European Internet Companies Forge Global Research Alliance
ITV announced this week that it has reached its stated target of a 38% share of the peaktime audience for the year to date. The targets were announced at the beginning of the year by chief executive Richard Eyre (see Newsline).It emerged in September however, that ITV would be unable to attain these targets without… Continue reading ITV Reaches Target Audience Share
Consumers will spend an average of £450 per person next year on media consumption, according to the findings of an annual report called ‘Media Futures’ carried out by the Henley Centre.Despite the ever-increasing amount of media choice, the report does not predict that there is going to be a vast increase in consumer spending on… Continue reading Supply Of Media Outstrips Demand, Finds Report
