ITV’s main rivals are banding together in an effort to stop Stephen Carter, former head of Ofcom, becoming head of ITV once Charles Allen has left the broadcaster, according to reports in the trade press.Channel 4, Five and BSkyB are said to be unhappy at the prospect of Carter’s appointment, arguing that it would represent… Continue reading Rival Broadcasters Could Block ITV Appointment
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Advertisers will for the first time be able to measure the effectiveness of their interactive campaigns, after Sky announced that it will use its Sky View research panel to release data to advertisers using red-button services.Advertisers will receive detailed information on the number and profile of people who interact, in addition to the existing data… Continue reading Advertisers To Be Able To Measure Interactive Campaigns With Sky
Ofcom is considering a fourth proposal in the debate over HFSS food advertising aimed at children, which has been pitched to the communications watchdog by trade bodies for the food and advertising industries.Those involved in drawing up the proposal, including the Advertising Association, have asked the media regulatory body to consider a less strict fourth… Continue reading Ofcom Handed New Junk Food Ads For Kids Proposal
ITV chief executive Charles Allen could announce his departure from the broadcaster as early as next week.Allen is currently negotiating the final terms for his exit, with ITV wanting him to stay on until a successor is found.Allen has been under pressure following a poor summer for ITV, with viewing figures (see Love Island Struggles… Continue reading Charles Allen Prepares To Step Down
People in the west Midlands are taking part in a BBC trial, which will see them receiving local news clips direct to video phones.Six regions will be given a 10-minute update of news every hour, tailored specifically for the area. The bulletins will aim to replicate the sort of news that is available on the… Continue reading BBC Trials TV News Clips Direct To Mobiles
Almost 14% of the UK adult population has a DAB digital radio in the home and 23% of owners have more than one, according to the Digital Radio Development Bureau’s (DRDB) fourth annual business report on the DAB digital radio market.In April of this year DAB digital radio set sales in the UK topped 3.1… Continue reading Repeat Purchasing Of DAB Radios On The Increase
BARB is celebrating 25 years of TV reporting and has launched a website profiling its achievements as well as the big events in television which have occurred over the past quarter of a century.The site, produced by MediaTel Group Business Solutions, as well as recapping on television history also gives audience figures for the top… Continue reading BARB Launches Website To Celebrate 25 Years
Xfm is reshuffling its daytime schedule as Richard Bacon returns to the station from Capital Radio to front its drivetime show.The lineup changes at the GCap Media station will see Ian Camfield move to the mid-morning show, taking over from Shaun Keaveny who is promoted to the afternoon slot. Keaveny will taking the helm of… Continue reading Drivetime For Bacon In Xfm Reshuffle
Broadcast audience research body, BARB, will mark its quarter century of reporting viewing data by issuing its plans for the future of the service on 1 August.BARB has said that it envisages the potential for development of two separate panels in the future – one deploying fixed meters attached to TV equipment, and one deploying… Continue reading BARB Marks 25th Anniversary With Release Of Plans For The Future
Rupert Murdoch’s News Group Newspapers has hired its first head of mobile strategy as the group further diversifies the ways in which it delivers content.Andrew Bagguley will be overseeing the group’s push to get more people reading the Sun and the News of the WorldBagguley, previously the head of international portal management at T-Mobile, joins… Continue reading News Group Hires Head Of Mobile Strategy
