It is reported that the ITC could announce the winners of the digital terrestrial licences later this week. There is also speculation that the licences could be split between the two main rivals, the British Digital Broadcasting Consortium and Digital Television Network Ltd.The ITC, however, has refused to confirm or deny either of these rumours.
ITV sales houses Carlton, Laser and TSMS have joined forces with Cable & Wireless Communications to launch a call handling service for TV advertisers. Call ITV aims to create a single number from which viewers will be able to buy products, gain information and receive brochures from a number of advertisers.The move was prompted by… Continue reading ITV To Launch Call Handling Service
EMAP’s preliminary results for the year ending 31 March 1997 were released today. They show that pre-tax profits for the group were up 40% to £121 million. The operating profit margin was up 2.8% to 16.4%. The final dividend has been set at 8.7p. The sale of its newspaper businesses allowed the group to significantly… Continue reading Profits Up 40% At EMAP
Tullett & Tokyo, foreign exchange brokers, have launched the world’s first virtual foreign exchange service at http://www.tullett.com. The service developed and managed by AT&T allows follow-the-sun trading.A personalised Web organiser is being introduced for advertisers. Taxi will be launched via the Internet and on CD ROM. Designed as a go between between the Web advertiser… Continue reading Web Round-Up – W/E 6/6/97
The Incorporated Society of British Advertisers (ISBA) has formally proposed to the Independent Television Commission (the body responsible for regulating the UK’s commercial broadcasters) that it should permit more minutes of advertising time during programme schedules. ISBA’s submission to the ITC calls for an increase in airtime from seven to an average of nine minutes… Continue reading UK: ISBA Calls For Extra Minutage
In a publishing first for IPC’s SouthBank Group, the July issue of Options will include a split front cover advertorial gatefold for Gillette’s SensorExcel For Women.The move is part of a strategic added-value communications campaign devised by New PHD and Lynne Franks PR to run in women’s magazines. The brief was to add value to… Continue reading IPC Runs Advertorial First
Following a meeting with the European Commission on 26 May in Brussels, representatives of various European Internet Associations discussed the need for an organisation to represent Internet Service Providers (ISPs) at a European level. The UK’s Internet Service Providers Association (ISPA) has been asked by the EC to compose a mailing list of appropriate Internet… Continue reading EU: Pan-European ISPA Edges Nearer
A new independent body has been formed to provide a single voice for consumer interests in the UK. The Direct Marketing Authority will act as an umbrella for the current Authority of the DMA, the Mailing Preference Service, the Fax Preference Service, the Direct Mail Accreditation and Recognition Centre and subject to further consultation, the… Continue reading UK: Direct Marketing Authority
More than 60 leading international high-technology companies have proposed a global standard aimed at protecting security of Internet users. They have all backed the Open Profiling Standard, which would enable people to exchange personal profile information over the Internet while still making it possible to limit the use and distribution of their private information over… Continue reading EU: Data Protection Standard For Internet
Scottish Media, which this morning confirmed that it is in merger talks with Grampian (see Scottish Media Moves On Grampian item), has experienced a soar in its share price. The group, which owns STV, began the day at 675p and at 4.04pm was priced at 690p.If the merger went ahead, the addition of Grampian would… Continue reading Scottish Media Soars On Merger Talk
