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blinkx, the online video search company, is launching a contextual video advertising platform called AdHoc.AdHoc uses the search firm’s speech-to-text transcription and visual analysis technology to understand video content and dynamically place the most pertinent advertising in it.blinkx says that the AdHoc platform offers media companies and advertisers the most flexible solution for customising the… Continue reading blinkx Launches Contextual Video Advertising Platform

TVTimes is publishing a Princess Diana commemorative issue, which will have four different covers to collect, each depicting a key aspect of the Princess’ life.The four covers show Diana the mother, the icon, the charity worker and the Princess. Inside the issue, there is a six-page Diana feature that includes a host of memories that… Continue reading TVTimes To Publish Diana Commemorative Issue

The latest episode of Dalziel and Pascoe won the ratings battle in the 9pm slot yesterday night, easily beating Big Brother.The BBC One cops and robbers drama picked up a peak of 5.7 million adults (a 29.2% share of the audience).Big Brother, showing at the same time on Channel 4, could only manage a peak… Continue reading Dalziel And Pascoe Beats Big Brother

IPC Southbank’s new online homes portal, www.housetohome.co.uk, has made five key appointments to its team, including the recruitment of an editor, David Gadd.Gadd is currently a senior manager at AOL UK, where he is responsible for the editorial planning of AOL’s homepage.He joined AOL in 2001 as editor of news, later becoming senior editor. He… Continue reading IPC Southbank Homes Portal Boosts Its Team

NatMags is to close declining teen title CosmoGIRL!, with the company set to put further focus on new digital only offering, Jellyfish.The decision to close CosmoGIRL! after six years is the result of a review carried out on NatMags’ entire portfolio. The company is also said to be restructuring.CosmoGIRL! is edited by Celia Duncan, who… Continue reading NatMags To Close CosmoGIRL!

The Digital Radio Development Bureau (DRDB) has launched a radio advertising campaign to promote digital radio, following the news that more than five million DAB sets have been sold in the UK.With the strapline “Five million do it, do you?” the advert will echo the BBC’s effort, which asks, “Do you do digital?”Up to 100… Continue reading DRDB Launches Radio Ad Campaign

The BBC and ITV have agreed a joint deal with UEFA for the rights to the Euro 2008 Championships.An agreement has been reached with Sport Five, representing UEFA, for exclusive live UK television and new media rights to all 32 matches at the tournament in Austria and Switzerland in June next year.The deal includes match… Continue reading BBC And ITV Secure UEFA Broadcast Deal

Channel 4 faces close scrutiny from the government in the wake of Ofcom’s investigation into the broadcaster’s public service remit, after a warning from culture secretary Tessa Jowell.Jowell said last night at the Royal Television Society that C4’s future performance would be closely scrutinised, adding that recent blunders, such as another flare of the Big… Continue reading Government To Keep A Close Eye On Channel 4

Online video sharing site YouTube is expanding its international reach with the creation of a series of localised channels.The expansion will see country-specific YouTube sites created for nine countries – Brazil, France, Ireland, Italy, Japan, Netherlands, Poland, Spain and the UK.The websites will be translated into the native languages of each country and YouTube will… Continue reading YouTube Expands With Country-Specific Sites

Last night’s desperate efforts by Channel 4 bosses to boost Big Brother‘s viewing figures fell flat, with the double bill of surprise live shows attracting an average adult audience of just over 2.6 million and 3.3 million respectively.The Bill over on ITV1 was the most watched programme in the 8pm to 9pm timeslot, up against… Continue reading £100k Fails To Pay Off For Big Brother