How can we interrogate our media planning and buying to embed DEI principles into campaigns all year round?
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Canada’s OOH marketing and measurement body chief Amanda Dorenberg discusses how tech will change outdoor advertising.
This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
A perception gap persists around progress in diversity, equity, and inclusion in the media industry, according to MEFA’s inaugural MEFA Measures Survey.
Advertising still struggles to reach everyone, Mediatel’s latest Future of Brands event heard from a panel featuring Mars, Creative Equals, the UN Unstereotype Alliance and the ASA.
What are media agencies telling the next generation of strategists?
The media industry is in a powerful position to champion diversity and inclusion. But it’s important to move beyond mentoring and into sponsorship.
This is a daily digest of news stories from around the media world, updated by The Media Leader team, to ensure you’re 100% up-to-date.
Kirya Francis talks to The Media Leader about the challenges and the rewards of working as chief diversity officer for Omnicom’s Advertising Collective.
Creating a TV market duopoly will weaken advertisers’ trading stances and the output of our marketing efforts, writes BT’s media manager.