Almost 900 million page impressions were made on WAP phones during September as mobile internet services continued to increase in popularity, according to the latest figures from the Mobile Data Association. The latest figure represents a rise of 14 million on the previous month and takes the daily average number of WAP impressions to 30… Continue reading WAP Figures Top 30 Million Per Day In September

Following the release of its latest Simultaneous Media Usage Survey (SIMM), BIGresearch has called upon the media industry to think differently about consumers and find new ways to measure its effectiveness in reaching them. The US study revealed that, of those who say they go online while watching television, 94% regularly or occasionally switch off… Continue reading Simultaneous Media Usage Provides Food For Thought

Granada chief executive, Charles Allen, could follow Carlton’s Michael Green in being forced out by rebel shareholders unless he succeeds in improving the financial fortunes of the merged ITV over the coming months. Allen has been earmarked to become chief executive of the ITV company that will result from the £4.5 billion merger of Carlton… Continue reading Investors Pressure Allen To Improve Fortunes At ITV

Revenues at information group Reuters continued to fall in the third quarter of 2003 but the company says it is delivering ‘according to plan’, despite unfavourable market conditions. Reuters said that core revenues were down 12% to £658 million in the three months to 30 September, slightly ahead of forecasts. Recurring revenue from subscription products,… Continue reading Reuters Results Better Than Expected

Traditional media advertising is the worst performing marketing discipline when it comes to proving return on investment with network television seen as the most unreliable channel, according to a new American study. Together with the backing of the Association of National Advertisers, Advertising Age commissioned a survey of top US marketers that was carried out… Continue reading Network TV Fails To Deliver Proof Of ROI, Says Study

The growth in broadband connections is helping to raise the profile of home networking in Western Europe as well as North America and Asia Pacific, according to a new report from In-Stat/MDR. The research group claims that the number of home networks in the region will rise from 2.8 million in 2002 to 4.5 million… Continue reading Western Europe Plugs Into Home Networks

Half of UK homes now have access to the internet and the rate of new connections is increasing, according to the latest figures from Oftel. There are now 12.5 million online households in the UK, with 750,000 new connections in the last three months. The popularity of high speed broadband technology has been a key… Continue reading Half Of UK Homes Are Now Online

Powerful institutional investors at Carlton and Granada are calling for more radical cost cutting at the merged ITV plc, just days after forcing the resignation of Michael Green as chairman designate of the company (see Green Relinquishes Role As ITV Chairman Designate). It is understood that shareholders, led by Fidelity and Standard Life, believe that… Continue reading Investors Call For Radical Cost Cutting At Merged ITV

Scottish Radio Holdings has expanded its presence in Ireland by capturing the Dublin radio station FM104 for €26 million. The acquisition of Capital Radio Productions, which operates the station, will be partly funded through the issue of new shares with the balance of 55% paid in cash. SRH already owns one radio station, Today FM,… Continue reading SRH Swoops For Dublin Station

Entertainment giant Viacom saw profits grow by 9% in the third quarter on the back of an advertising upturn, notably at the group’s cable division. The US company, which owns the MTV, Nickleodeon and CBS Networks, yesterday reported net income of $700 million for the three months to September. This is up from $640 million… Continue reading Fruitful Third Quarter For Viacom Empire