The perception that women are more extravagent spenders than men does not hold true online, judging from new research into internet shopping habits. According to a survey carried out for online financial services company directline.com, UK men are seven times more likely than women to spend £1,000 online. This supports the findings of Continental Research… Continue reading Men Are Big Online Spenders, Says Study

US radio advertising revenue rose by 4% year on year during September, boosted by a strong national expenditure, according to the latest figures from the Radio Advertising Bureau (RAB). National spend jumped by 13% during the month, whilst local was up by just 2%. Across the whole of the third quarter, total revenues were up… Continue reading US Radio Revenues Rise 4% During September

ITV has confirmed that Graham Duff has been appointed managing director of its merged sales operation. Duff, currently chief executive of Granada Enterprises, will lead the integration of Carlton and Granada’s sales operations following the completion of their long awaited £4.5 billion merger early next year (see Advertising Industry Consulted On ITV Merger Remedy). The… Continue reading Duff Appointed To Head Up Merged ITV Sales House

Modest growth in the advertising industry is expected for 2003, with the media agencies benefiting more than the creative agencies, according to key industry figures. Jerry Muhlmann, CEO of Carat International, told a Merrill Lynch event that his group is predicting a ‘modest’ 3.0% rise in global ad growth for 2003. Europe is forecast to… Continue reading Modest Ad Growth Predicted By Key Figures

More than one quarter of US households bank online and this is forecast to rise to 38.7% by 2007, according to eMarketer’s new report Interactive Banking In The US: Making the Most Of A Multi-Channel World. The group says that in 2003 there were 27.8 million homes using internet banking. This is 26.1% of all… Continue reading Half Of Online US Homes To Use Internet Banking By 2007

The growth of the Freeview platform will slow significantly next year and then continue to fall in the following years, according to forecasts from Informa Media Group. Informa expects Freeview to add 1.1 million homes during 2003, but growth will fall sharply next year to 678,000 homes. In 2005, the digital terrestrial platform would add… Continue reading Freeview Growth Will Slow In 2004, Says Informa

French media and telecoms firm Vivendi Universal has announced a 59% drop in third quarter sales following structural changes at the group. Vivendi reported sales of €5.90, down from €14.55 in the same period last year. The 2002 figure included revenues from units such as Veolia Entertainment and Vivendi Universal Publishing which have since been… Continue reading Sales Slide As Vivendi Sheds Assets

Confirmation came this month that the advertising industry is finally ‘climbing out of the bath’. This somewhat curious assessment comes from WPP’s chief Sir Martin Sorrell, who has used a bath-tub description to depict the fortunes of the industry during the downturn. A marked decline was followed by a long period of flat growth and… Continue reading INSIGHTanalysis: Media Healthcheck – October 2003

US online retail sales will reach almost $17 billion during the holiday season, a 22% increase over the same period last year, according to a new study from Jupiter Research. The report, Holiday 2003: Online Pushes Limits of Last Minute Shopping, found that nearly 40% of online users plan to do some or all of… Continue reading Festive Online Sales To Surge, Says Jupiter

Advertising spend across Europe’s six major markets will be virtually flat this year but the improving economic situation should ensure stronger increases from 2004. The PricewaterhouseCoopers report, Entertainment And Media Outlook: 2003-2007 Europe analysed advertising conditions in France, Germany, Italy, the Netherlands, Spain and the UK and noted broadly similar trends. Traditionally, advertising has outstripped… Continue reading European Adspend Trails GDP Growth, Says PwC