The latest global and regional advertising forecasts from Merrill Lynch are shown here. The broker has brought down its global growth figure for 2003 from 2.7% to 2.0%, but 2004 has been tweaked from 5.0% to 5.1%. Europe’s performance is slightly weaker than the previous range of 1.0-2.0% growth, now at 0.0-1.0%. Latin American forecasts… Continue reading Global And Regional Ad Growth Forecasts From Merrill Lynch
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The decline in the US business information technology market continued during April with advertising page volumes down by 21.3% year on year, according to new figures from United Business Media (UBM). The fall has been partly attributed to the fact that weekly magazines published just four times in April 2003 instead of five times in… Continue reading Hi-Tech Business Publishing Market Contracts Further
Despite a trying time in 2002, handset and handset component manufacturers can look forward to steady market growth in the future, according to new research from analysts at In-Stat/MDR. The new study, Wireless Handset Components – The Rapidly Evolving Mix, reports the trends and technology in mobile handsets, assessing the implications for semiconductor manufacturers. In-Stat/MDR… Continue reading Handset Market Shows ‘Signs Of Returning Growth’
Cordiant Communications opened strongly on the London Stock Exchange following reports that the ailing advertising group is on the verge of offloading two major assets in a bid to alleviate crippling debts. The Independent On Sunday claimed that Cordiant is completing the formalities pertaining to the sale of PR consultancy Financial Dynamics and Australian ad… Continue reading Cordiant Lifted By Disposal Speculation
Consumer publishing ad revenues are expected to rise by 5.8% at EMAP, according to a full-year results preview by analysts at Lehman Brothers. The broker expects advertising at the consumer publishing division to come in at £147 million in 2003, up from £139 million last year. The Consumer division includes titles such as Heat, Closer,… Continue reading Heat Boosts EMAP Consumer Ad Revenues, Says Lehman
Guardian Media Group (GMG) is looking at the possibility of making a bid for Capital Radio, as part of plans to expand its radio interests. The move follows the breakdown of the group’s negotiations to buy out its joint venture associate, BC Partners, in the Autotrader publishing business. GMG, which publishes the Guardian and Observer,… Continue reading Guardian Media Sounds Out Capital Radio Bid
Merrill Lynch analysts have slightly downgraded their 2003 US and global advertising growth forecasts, but say that the cuts are much less severe than expected given the “gyrations” experienced so far this year. Viewed in this way, Merrill says that the adjustments are a good thing. US growth, excluding direct marketing, is now expected to… Continue reading Latest US And Global Ad Forecasts From Merrill Lynch
Europe will overtake the US in the penetration of broadband internet in online homes by 2007, according to new forecasts from Jupiter Research. The group says that 48% of net-connected households in Europe will have broadband by this time, compared to 46% in the US. Jupiter says that there will be sustained growth for both… Continue reading European Broadband Penetration To Pass US In 2007
Recent figures from the Internet Advertising Bureau (IAB) and Price Waterhouse Coopers show that online adspend for 2002 reached £197 million, which equates to a 1.4% share of the total UK advertising market. The data suggests that the online industry is well on track to reach its target of almost 2% market share by 2004.… Continue reading INSIGHTanalysis: Web Advertising Pushes The Right Buttons
Radio airtime revenues at Scottish Radio Holdings (SRH) rose by 5.3% in its first half, not including new acquisitions; this is in line with predictions made in the group’s March trading statement (see Scottish Radio Sees First Half Broadcast Revenues Up 5%). Including the effect of acquisitions during the period, advertising revenues were up by… Continue reading SRH Sees Radio Revenues Up 5% In First Half
