The South Korean mobile operator KTF is to start broadcasting television channels direct to 3G mobiles, according to a report by Europemedia. Viewers will have access to nine channels, including a music channel and a news channel. The service will start in March and be available at a cost of approximately £13 per hour.
ARCHIVE ▸ The Media Leader Staff
At the end of 2002, 53% of the population in the 35 largest US markets subscribed to a mobile phone service, according to a new report from Telephia. The company, which provides wireless market information, found that one in four non-subscribers plans to sign up for mobile services in 2003 with young adults and Hispanics… Continue reading US Mobile Penetration Continues To Rise
Havas, the world’s sixth largest advertising group, has reported that revenues fell by 11% during 2002 as austerity measures continued to bite. The company managed to attract more than a Â1.6 billion of new business last year but the worsening state of the European market contributed to negative organic growth of 5.8%. Overall revenues were… Continue reading European Downturn Hits Havas Revenues
Revenues at Rupert Murdoch’s global media empire, News Corporation, rose by 14% to $4.7 billion in the group’s second financial quarter, ending 31 December 2002. Net profit at the group jumped by 58% in the quarter to reach $320 million; this is despite the media and advertising downturn. Operating income rose by 48% to $729… Continue reading News Corp Profits Surge By 58% In Q2
The UK is battling the economic and advertising downturn pretty well, according to a new European outlook report from media auditing company Billetts. The report says that there was growth in GDP in 2002 and that this likely to increase in 2003 by just over 2%. Advertising spend stabilised in 2002 and is expected by… Continue reading European Media And Economic Outlook From Billetts
Despite the efforts to encourage internet usage among lower income groups, over 40% of US web users come from households which earn more than $50,000 per year, according to a new survey from Harris Interactive. The poll, conducted in November and December, revealed that there are now 140 million people online in the US, equivalent… Continue reading Affluent Americans Make More Use Of The Net
High-speed, broadband internet services are being embraced by a broader consumer demographic, with the 45-plus age group now comprising over 40% of US broadband households. According to new research from Parks Associates, there were 16.5 million broadband users in the US by the end of 2002; 7.1 million of these are aged 45 or over.… Continue reading Broadband Internet Reaches Older Demographic
Some 42% of European mobile phone users are interested in 3G services and a healthy proportion of these consumers are prepared to pay a premium for new handsets and services. A survey carried out by Taylor Nelson Sofres found that half of those people with an interest in 3G would be willing to pay an… Continue reading Study Reveals Burgeoning Interest In 3G
Outdoor advertising group, JCDecaux has defied ‘difficult market conditions’ to post an increase in sales for 2002. The company announced today that revenues for the final quarter increased by 3% to Â440.6 million while full year sales were up 2.2% to Â1577.7 million. An overall rise of 7.6% in billboard advertising (5.6% in Q4) proved… Continue reading Billboard Ads Boost Revenues At JCDecaux
ITN has called for an amendment to the forthcoming Communications Bill that would allow a single company to take over the TV news provider. At present Carlton, Granada, Reuters, United Business Media and Daily Mail & General Trust each have a maximum 20% share in ITN. The Bill proposes a 40% limit but this would… Continue reading ITN Appeals For Relaxation Of Ownership Laws