According to new research from Parks Associates, wireless is the preferred technology of US consumers planning to purchase a home network. The latest installment of the ongoing Broadband Access @ Home III study reveals that 50% of internet households who expressed an interest in adopting home networking in 2003 said they would choose a wireless-based… Continue reading Wireless Home Networks Win Consumer Backing
ARCHIVE ▸ The Media Leader Staff
The success of the new digital terrestrial platform, Freeview, has hit ITV harder than expected and is hastening its loss of audience share, according to a report from influential broker, Morgan Stanley. In its latest guidance note, the broker states that the new digital terrestrial platform is having a negative effect on ITV, which is… Continue reading Freeview Launch Hits ITV Harder Than Expected
The planned formation of a dominant satellite television group in Italy looks set to go ahead without regulatory obstruction, according to an article in the Financial Times today. It is the merger of News Corp’s Stream division with Telepiù, the pay-TV arm of Vivendi Universal, that will create the country’s largest satellite operator – Sky… Continue reading News Corp’s Telepi
The UK’s top ten advertising agencies saw their combined billings revenue fall by 1.1% – or £27.1 million – in 2002, according to the new top 300 table published by Campaign. The figures, compiled by Nielsen Media Research, show that whilst the advertising downturn has pushed the top agencies’ revenues into negative growth for the… Continue reading Top 10 Ad Agencies See Billings Drop, Whilst Media Agencies Rise
Top City media analyst, Neil Blackley, has told the Times newspaper that the ‘dire’ decline in the media markets is ‘easily as bad’ as the 1971-2 recession, with little prospect of any ‘quick-fix’ solution. In an interview with the paper ahead of his departure from Merrill Lynch, Blackley said that the only ‘crumb of comfort’… Continue reading Neil Blackley Sees ‘Dire’ Decline In Media Industry
The web is gradually gaining in popularity in Central and Eastern Europe and new figures show that internet penetration in the region will reach 17% in 2003. According to a new IDC report, Internet Usage and E-Commerce in Central and Eastern Europe, 2001-2006, total internet connections will top 5.6 million in 2003. Approximately 85% of… Continue reading Internet Usage On The Rise In Central And Eastern Europe
Commercial radio has again been boosted by the increasing popularity of sponsorship and promotions, which helped the industry to see its total revenue for 2002 increase by 2.5% year on year to £562.8 million. The latest figures from the Radio Advertising Bureau (RAB) show that commercial radio revenue for the fourth quarter of 2002 was… Continue reading Commercial Radio Boosted By Sponsorship And Promotions
The continuation of ‘extremely difficult’ market conditions has caused 2002 revenues at advertising network, Cordiant Communications, to fall by 11% to £533 million. The figure was further dented by key account losses in the US, the group said in a trading update this morning. Despite the fall in revenues, operating profits look set to meet… Continue reading Cordiant Revenues Dip 11% In 2002, Disposals Underway
Anglo-Dutch publishing group, Reed Elsevier, has this morning posted a strong set of 2002 financial results, with organic growth outperforming the market in each of the group’s publishing divisions. After adjusting for currency changes, revenues rose by 13% in the year, whilst pre-tax profits increased by 2%. Reed says that it has achieved the targets… Continue reading Reed Elsevier Sees Good Growth Despite Tough Markets
A survey of over 1,000 US media buying executives has concluded that 2003 will be a ‘rebound year’ for advertising, with 45% of respondents expecting their budgets to increase. Conducted by online research firm, InsightExpress, and MediaPost, the survey shows that only 18% of buyers are anticipating a budget decline this year. MediaPost reports that… Continue reading Survey: 2003 Media Budgets To Rise, Along With Accountability