There are around 16 million internet users in the UK and this year 45% of them are women, according to the Annual Internet Survey from Which?. This is a 6% increase on last year and continues to narrow the gap between male and female web usage. There survey also shows that almost 8 million people… Continue reading Gender Gap Closes In Net Usage, According To Which?Online Survey
ARCHIVE ▸ The Media Leader Staff
For the first time since the launch of digital TV in October 1998, BMRB reports that there has been no increase in the level of take up of services for four months. Jan Jun Increase (%) Increase (% points) 2000 15% 23% 53% 8 2001 29% 32% 10% 3 In a recent BMRB survey,… Continue reading BMRB Reports “Plateau” in Digital TV Take Up
Reports this morning suggest that talks between AOL Time Warner and IPC (see AOL Time Warner May Bid For IPC) have fallen through. The valuation of the company is thought to have been the reason for the breakdown as IPC and its largest shareholder, Cinven, deemed the offer price, of between $1.2 billion and $1.5… Continue reading AOL Time Warner Scraps Talks With IPC
Granada and Carlton Communications have hit a stumbling block in plans to bring their pay-TV businesses under the umbrella ITV brand (see Granada And Carlton Bring ONdigital Under ITV Brand), following discussions with some of the Network’s smaller franchise holders. Although all the parties involved have so far declined to comment on the talks, press… Continue reading Granada And Carlton Meet Opposition To ITV Brand Plans, Say Reports
French outdoor media company JC Decaux has delayed its IPO on the French stock market (see JC Decaux To Fund Growth With IPO On French Stock Market) following media scepticism and concerns over investor demand. The announcement follows a week of uncertainty in the French advertising industry as share prices fell following profit warnings from… Continue reading JC Decaux Cuts Price Of IPO
Two US publishing groups – Dow Jones and Knight Ridder – have announced that they are to make a number of job cuts in order to meet financial targets. Knight Ridder, the second largest newspaper group in the US, is to axe 1,700 jobs, costing the group $75 million in redundancy pay-outs. Late last year,… Continue reading US Newspaper Groups Cut More Jobs
As the BBC climbs further into bed with Sky (see BBC And Sky Team Up For Interactive Wimbledon Broadcasts), ITV has secured a more permanent arrangement by agreeing a 10 year deal with Société Européenne des Satellites (SES) for capacity on three digital satellite transponders enabling the broadcast of ITV services via ASTRA to the… Continue reading ITV Looks To Rival Sky With Transponder Lease Deal
French advertising and communications agency Publicis has given a cautious outlook in its AGM statement, saying that full-year global advertising growth is expected to come in at 3%. This is higher than ABN Amro’s expected 1.3%, but below Robert Coen’s estimate of 5% outside the US. Publicis CEO Maurice Levy expects his company to outperform… Continue reading Publicis Cautiously Optimistic For 2001
US analysts at ABN Amro are forecasting a 14% decline for the ‘upfront’ sale of television advertising, following the continued weakening of the ad market. In 2000, the upfront sale was up 12% on the year before. Upfront describes how the TV networks pre-sell airtime inventory for their forthcoming autumn schedules. Given the sheer size… Continue reading US ‘Upfront’ Autumn TV Airtime Sales To Drop 14%, Says ABN
According to a new report by the Aberdeen Group, the market for email marketing rose by 270% between 1999 and 2000 and is set to be worth over $1 billion by 2003, The Aberdeen group cites “simplicity, cost-effectiveness, and ability to retain and cultivate long-term customer relationships” as the reason for its increasing success.
