Ad fraud is estimated to steal around a third of all online advertising revenues.
ARCHIVE ▸ The Media Leader Staff
From 1 June Sadoun will preside over the management board, which will also include Steve King, currently CEO of Publicis Media.
The UK’s third largest commercial channel has become the latest Viacom-owned network to join Sky AdSmart, following Comedy Central and MTV.
New research from The Chartered Institute of Marketing reveals that 76% of marketers say ad-blocking will be good for the industry as it will force them to be more creative about how they engage with customers.
The newspaper has covered many significant stories over the years, including the sinking of the Titanic, the Lockerbie disaster and the Dunblane shootings.
Shulman, who intends to leave her role in the summer after 25 years, said steering the magazine through its centenary last year had been “one of the greatest privileges.”
In his new role Wittesaele will be responsible for leading Xaxis’ strategy and operations across the company’s 25 markets.
The 2017 Connies brings together the established UK Connected Consumer Awards from Mediatel and the internationally based Connected TV Awards from Videonet, now part of Mediatel Events.
Findings issued this week reveal there were 1,023 marcoms deals globally, rising from 979 in 2015 and 972 in 2014.
The inevitable Christmas slowdown saw most newspapers record minor declines or limited growth in December, with a few exceptions.
