Newsline has captured the thoughts of experts on the role of data and metrics in television advertising – and asks what the future has in store.

Display Internet, outdoor and television advertising saw the greatest increases in spend throughout the first three quarters of 2013 compared to the same period the year before, according to the latest findings from Nielsen.

The latest TV market round-up shows that all commercial television channels saw an increase in revenue year on year, with particularly strong growth for ITV – recording a 14% rise to almost £114 million

Newsline presents a short video of media predictions and wish-lists from the annual Year Ahead event – including interviews with MediaCom’s Claudine Collins, ISBA’s Bob Wootton and journalist Raymond Snoddy.

As another year closes, Newsline has sought views from ZenithOptimedia, MEC, Limited Space, Digit and NewsCred to see what they view as the key trends for 2014.

The latest TV market round-up shows that all commercial television channels were up in revenue year on year, with the exception of Channel 4.

Claudine Collins, MD of MediaCom, will be sharing the stage with Torin Douglas and Raymond Snoddy at MediaTel’s The Year Ahead on January 15th, 2014.

Newsline to take a break until 2 January.

The latest TV market round-up for October paints a healthy picture for commercial television channels, with Total Satellite revenue up almost 40% year on year.

The latest TV Market round-up figures for August reveal a significant dip in total satellite revenue, down -0.8% compared with July’s 15.5% rise, while other channels fared much better.