Frogley joins Starcom MediaVest Group from Dentsu Aegis Media, where she was president of commercial operations, and will responsible for building a strong commercial capability and practice to drive client revenue.
ARCHIVE ▸ The Media Leader Staff
August was a good month for commercial television broadcasters, with just one channel recording any decline in revenue.
Keith Lorizio joins Chango from Microsoft and will be responsible for driving the company’s revenue strategy, identifying new opportunities and expanding the sales and client development teams.
The Financial Times has today launched a new-look newspaper designed for an age in which readers consume content across a variety of different platforms.
In an exclusive infographic, Kantar Media reveals how 15-24 year olds are using digital media – from streaming music to downloading videos and games.
The launch further extends Sky News’ presence in the US while giving its UK viewers a new option for accessing live and on demand news coverage.
More than 80% of digital agencies now employ native advertising – but issues of scale, content creation and measurability need to be addressed, according to a new report.
Kachroo replaces Lucy Manning who moved to the BBC in June and will lead all coverage and provide in-depth analysis on the latest crime, terror and home affairs stories for the network.
From today, anyone with a NOW TV Box and any active NOW TV pass – sports, entertainment or movies – will be able to watch Sky Sports News HQ through a dedicated app on their homepage.
A new social media segmentation of Kantar Media’s TGI Clickstream study reveals six key groups of social media users – and finds that the number of followers a brand has is largely irrelevant.
