What did we learn from Magnus Lindkvist, trendspotter and futurologist, who opened Friday’s MRG conference? With a keynote that was prepared especially for the event, Magnus certainly challenged the way we think about the future.From infobesity to skeumorphs, Magnus gave a powerful talk on why we must work on the creative process and not just… Continue reading @TrendyMagnus, Trendspotter extraordinaire
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Jim Hytner, worldwide CEO of Initiative, talks exclusively to Dominic Mills for MediaTel’s Newsline.
Jim Hytner, worldwide CEO of Intiative, talks exclusively to Dominic Mills for MediaTel’s Newsline.
New research conducted by comScore has shown that nearly two in five US tablet owners read newspapers and/or magazines on their device in August, with one in ten reading publications almost daily.
Marketing firm Aegis Group has reported that revenue for the third quarter was up 14.5%, in constant currency, and 10% at reported rates.
In the latest NRS release for the October 2011 to September 2012 period, the only national daily newspaper to post positive year on year gains was ‘i’.
An IPC Media study into the effectiveness of magazines has found that every £1 invested in magazine advertising generates an average ROI of £1.40.
YouView may have to change its name after losing a High Court appeal.
Blinkx, which has indexed more than 35 million hours of searchable and on-demand video content, has seen an increase in advertising spend with new clients including Google, Asda and Gillette.
Bank of America Merrill Lynch (BoAML) forecast a decline in ITV’s share of commercial impacts (SOCI) but ITV still believe it will not impact on its advertising share in 2013. However, the bank maintains that ITV will see a decline in share.
