A new report from eMarketer forecasts that US spending on podcast advertising will grow nearly fivefold by 2011. In 2005, advertising spending on podcasting in the US was a mere $3.1 million, rising to $80 million in 2006, according to the online market research group. Podcast distribution and viewing mechanisms are proliferating, but even the… Continue reading US Advertisers To Increase Spending On Podcasts
ARCHIVE ▸ The Media Leader Staff
The magazine industry needs to adapt in the digital age, with the key being the evolution of content to take readers online, rather than the replication of magazines online, according to panellists at this morning’s latest MediaTel Group seminar. It is important to give readers a reason to go to magazines’ online offerings, said Future… Continue reading Magazines Must Work Harder To Evolve Content For Digital Platforms
Speaking at the latest MediaTel Group seminar, on the Future of Magazines, Marc Mendoza, managing partner of Media Planning Group, aired his views on the current and future relationships between media agencies and publishers. Unsurprisingly, Mendoza said that media agencies want the benefits of tried and trusted titles, such as circulation guarantees, but linked in… Continue reading Magazine Brands Coming Second To Risk Aversion
The magazine industry is in the midst of a revolution with opportunities outweighing risks in the sector, according to Paul Keenan, chief executive of Emap Consumer Media, who was speaking at MediaTel Group’s latest seminar this morning. Fellow panellist, Future plc’s chief executive, Stevie Spring, was equally optimistic. “The buying and reading of magazines is… Continue reading Seminar Spawns Optimism For Magazine Market
BT has announced the appointment of Steve Norris as head of BT Vision Sport, with effect from April 1.Norris was previously vice-president of operations and production at TAJ Television, a Dubai based sports TV channels network. He will report to Marc Watson, BT Vision’s commercial directorHe was joint founder of TAJ Television in 2000, when… Continue reading BT Vision Appoints Head Of Sport
The ongoing merger talks between SMG and UTV have come to an end, with SMG abandoning the talks and appointing Rob Woodward as its new chief executive.SMG said that talks ended as a result of differing views over the level of SMG’s pension liabilities.SMG also appointed Richard Findlay, former boss of Scottish Radio Holdings, as… Continue reading UTV/SMG Merger Talks Abandoned
Former Virgin Radio presenter Martin Collins has been lined up as the next presenter of GMG Radio’s Smooth drive-time show.It is expected that Collins will begin broadcasting on Smooth on March 26, as part of a major revamp of the station’s daytime line-up.Last week GMG announced that Graham Dene had been recruited to front the… Continue reading Collins Goes From Virgin To Smooth
Virgin Media lost 37,000 customers in the last three months of 2006, according to a financial statement released by the company today.It telephony service had 64,300 net fewer subscribers, with Virgin Media putting this down in part to competitive pressure.Broadband saw strong growth in the number of subscribers, with net additions of 78,100 in the… Continue reading Virgin Media Loses Customers
Virgin Media saw its revenue increase to £1,081.6 million in the fourth quarter of 2006, up from £1,024.9 million in Q3. Year on year revenue growth in Q4 was £597 million, which Virgin Media says is due to the merger with Telewest and the acquisition of Virgin Mobile. Consumer revenue in the fourth quarter of… Continue reading Virgin Media Records Q4 2006 Revenue Increase
The imminent restructure of Emap’s consumer business will see jobs cut, according to Emap Consumer Media CEO Paul Keenan. Speaking at today’s MediaTel Group Future of Magazines seminar, Keenan said that the changes would see Emap stop doing a number of processes, which will in turn lead to job losses. However, Keenan stressed that the… Continue reading Job Losses To Come At Emap’s Consumer Business