The Audit Bureau of Circulations is introducing a “dumping hotline” following its investigation into the dumping of freesheets in London.The London Lite and thelondonpaper are both taking part in the ABC scheme which sees them carrying a phone number and email address advertising an ABC distribution helpline.The move comes after both titles were accused of… Continue reading ABC Introduces Dumping Hotline

ITV is set to beef up its schedules with the acquisition of three major American drama series.The broadcaster has picked up the highly sought-after Warner Brothers series Pushing Daisies, which stars former Brookside actress Anna Friel, and CBS’ Swingtown, which features This Life actor Jack Davenport. Both are set to air on ITV1 next year.ITV… Continue reading ITV To Beef Up Schedules With US Acquisitions

The United States is at the forefront of a mobile web growth, with a three fold increase in usage over the last year, according to new research from Bango. Bango says that this rapid rise, which has taken the US to second position behind the UK, is being fuelled by the increasing popularity of mobile… Continue reading US At Forefront Of Mobile Web Growth

Group M has reported that it generated $4.3 billion in net new media billings during last year, according to WPP’s annual report. Group M’s revenues for its advertising and media investment management operations, including full-service shops like JWT and Ogilvy & Mather, grew 4% on a like-for-like basis during 2006. The combined operating margin for… Continue reading Group M Generates $4.4 Billion In Net New Billings

Sky Sports has announced that it will broadcast more live sport in high definition this year including the US Open and USPGA Championship.The US Open from Oakmont (14-17 June) and USPGA Championship from Southern Hills (9-12 August) will be the second and third golf events to be broadcast live in HD on Sky Sports, following… Continue reading More Sports For Sky Sports HD

Channel 4 has revealed that the charities that will receive the money from its Big Brother eviction telephone votes this year are Crisis, Help the Hospices and the Samaritans.The broadcaster announced last week that it would not be profiting from the phone votes (see Channel 4 Will Not Profit From Big Brother Phone Votes), in… Continue reading Channel 4 Reveals Big Brother Charity Beneficiaries

Virgin Media has claimed that thousands of people in the UK are wasting money on hi-tech gadgets that they will never learn how to actually use.According to research from the communications provider, 750 of the 1,000 people asked had spent more on gadgets and gizmos than they had on home improvements in the past year,… Continue reading Thousands Wasting Money On Gadgets

A new report from IAB Europe reveals that online advertising spend in Europe doubled last year to £4.5 billion. The advertising study, which examined data from 13 countries, found that France, Germany and the UK accounted for over three-quarters of all internet advertising spend. The UK accounted for 39% of the total (€3.101 billion), Germany… Continue reading European Internet Adspend Doubled In 2006

The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers LLP (PwC) have announced that internet advertising revenues reached a new record of $4.9 billion for the first quarter of 2007. The 2007 first quarter revenues represent a 26 percent increase over Q1 2006 at $3.8 billion and a 2 percent increase over Q4 2006 at $4.8 billion.… Continue reading US Internet Advertising Revenues Reach Record $4.9 Billion

US advertising expenditure decreased 0.3% to $34.93 billion in the first quarter of 2007, according to new figures from TNS Media Intelligence. Steven Fredericks, president and CEO of TNS Media Intelligence, said: “After a sluggish January, the pace of advertising expenditures picked up slightly at the end of the quarter. “We must also recognise that… Continue reading US Adspend Decreases In First Quarter Of 2007