According to Outsell’s second annual study of nearly 3,000 US news users, one in two use the sites Google, Yahoo!, MSN and AOL once or more each day for news. Internet reading is becoming a habit, especially among the young and the Outsell report shows no reversal of earlier trends away from print and broadcast… Continue reading US News Users Turning To Online

Mobile advertising is set to take off in 2007, according to the US-based Mobile Marketing Association. Speaking at the GSM World Congress, Laura Marriot, executive director of the Mobile Marketing Association, said: “Previously, there were not enough of the right phones and fast networks to support good advertising.” However, according to Marriot that could all… Continue reading Mobile Advertising To Take Off In 2007

The return of BBC One’s camp fun-fest, Hotel Babylon, attracted a peak of 5.4 million adult viewers last night, a 26.7% share of the audience.The show, starring Tamzin Outhwaite and Max Beesley, had an average audience of 5.1 million across its hour-long running time and was easily the most watched programme on at 9pm.As one… Continue reading Triumphant Return For Hotel Babylon

Ofcom could impose restrictions on the conditional access services provided by Top Up TV, the television subscription via digital terrestrial television service.A conditional access service enables a broadcaster to restrict access to content via a digital platform so that it is viewed only by customers with authorisation.Previously the rules requiring a platform operator to provide… Continue reading Ofcom To Impose Conditions On Top Up TV

Communications regulator Ofcom has launched a consultation on Sky’s proposals for a pay-TV service on digital terrestrial television, expressing concerns that the service might “unacceptably diminish the appeal” of Freeview.Sky needs Ofcom’s approval for the launch of a subscription service, which would sit alongside Freeview channels and require a new kind of set-top box for… Continue reading Sky’s New DTT Proposal Could Damage Freeview

BBC Worldwide has appointed Garth Ancier, former senior executive of Fox, NBC and CNN, to the newly created post of president of its US division.He will be responsible for all of BBC Worldwide’s US activity, including its DVD sales business. He will report to chief executive of BBC Worldwide, John Smith.In addition, Ancier will oversee… Continue reading BBC Worldwide Appoints US Head

Reed Elsevier’s revenues were up 4% in 2006, to £5.3 million, driven by a 10% increase in digital revenues. Organic revenue growth was 5% despite the weak education markets. Organic adjusted operating profit was 8%, reflecting underlying margin improvement across the rest of the business. Overall operating margin was up 0.3% points at reported exchange… Continue reading Reed Elsevier Revenues Up 4% In 2006

Western Europe and North America continue to lead the digital satellite pay-TV market in subscribers and revenue, but the fastest growth over the next several years will come from other areas, especially Asia, according to a new report from In-Stat. Key satellite market trends include consolidation in established markets, interactivity, HD, launches, and bundling, the… Continue reading Rapid Growth For Digital Satellite TV In Asia

A new report from eMarketer has been published which examines the trends which will continue to drive the growth of US internet ad spending for the next several years. The report says that, at first glance, it appears that internet ad spending has kept pace with the online audience, as advertisers last year spent an… Continue reading US Online AdSpend Per User To Increase

TalkSPORT has signed goalscoring legend Ian Wright to co-present the station’s drivetime show alongside Adrian Durham.The former England and Arsenal superstar will be on air from Monday March 26, at 4-7pm Mondays to Thursdays, replacing Rodney Marsh who left the station in October last year.Wright was Arsenal’s top scorer for six seasons in a row,… Continue reading TalkSPORT Gets It Wright