New research from Leichtman Research Group (LRG) found that 4% of all adults over age 18 in the United States watch video online at home daily and an additional 14% at least once a week. LRG said that by comparison, 93% of adults spend at least one hour a day, on average, watching TV. While… Continue reading US Adults Watching More Online Video

The BBC has shortlisted three media agencies to take forward to the next stage of its media planning and buying selection process which began in October 2006.Mediaedge:cia, MPG, and Zenith Optimedia are the three agencies shortlisted by the Corporation.The process is part of a formal review of the BBC’s media planning and buying account, a… Continue reading BBC Shortlists Three Agencies For Planning And Buying

The Advertising Standards Authority has banned two BSkyB adverts after it ruled that the broadcaster’s commercials misleadingly implied that all terrestrial TV signals would cease following digital switchover.The first of the ads, within a four-page wraparound, stated: “Don’t worry that your terrestrial TV signal is being switched off. We’ve got it covered.” Inside was the… Continue reading ASA Bans Sky’s “Misleading” Ads

This morning saw the launch of the Virgin Media brand, as the great and the good of the media world braved the snow and ice to hear what Sir Richard Branson and pals had to offer.Virgin Media’s new television channel Virgin Central, which it has branded “revolutionary”, combines ordinary television channel choice with TV-on-demand.Having struck… Continue reading Virgin Media Launches Today

Virgin Media is to launch a home media package targeting households that are willing to spend more than £1,000 per year on a combination of products.According to a report in the Guardian, customers will be able to get a top of the range digital TV service, home phone and broadband package for £85 a month.Virgin… Continue reading Virgin Media To Target The Affluent

Communications giant BT has seen its revenue rise 5% to £5,126 million, with continued strong growth in new wave revenue more than offsetting the decline in traditional revenue, according to the company’s Q3 results. Earnings before interest, taxes, depreciation and amortisation before specific items and leaver costs grew by 2.5%, the fourth consecutive quarter of… Continue reading BT Sees 5% Revenue Rise In Q3

Clear Channel Outdoor UK’s ‘Piccadilly Spectacular’ site, part of its Pinnacle Collection, now hosts a giant, curved LG LED screen.Clear Channel says that the significant eight-figure deal is one of the biggest in the UK involving a single location.The screen, which will be seen by more than 1.1 million people who pass through Piccadilly Circus… Continue reading New LG Screen For Clear Channel’s Piccadilly Site

Emap Advertising has announced the appointment of Rob Tomalin as head of Emap2.Tomalin’s role will see him build on his background of establishing strategic partnerships with clients and media agencies, in order to further enhance Emap2’s client offering.Tomalin joined Emap Advertising in 2002, first setting up a New Business team before becoming cross media group… Continue reading Tomalin Appointed Head Of Emap2

Steven Filler, advertising and sponsorship manager at Guardian Unlimited, has joined user-generated content website VideoJug as head of commercial operations.Filler will report to Dan Thompson, chief executive officer and Rupert Ashe, acting UK managing director.VideoJug hosts ‘how to’ films on everything in life, both professionally made and uploaded by anyone with expertise to share (see… Continue reading Guardian Unlimited Advertising Manager Joins UGC Website

Marc Mendoza, Media Planning Group managing partner, has been announced as the latest addition to the panel of the MediaTel Group ‘Future of Consumer Magazines’ seminar.This follows last week’s announcement that David Hepworth, editorial director of Development Hell, is also joining the panel to discuss the big themes in consumer magazines.They join fellow panelists Paul… Continue reading Marc Mendoza Joins MediaTel Group Seminar Panel