Michael Grade, ITV’s new executive chairman, has hired Carolyn Fairbairn to lead the broadcaster’s corporate development and strategy team. Fairbairn was the former director of strategy at the BBC, and previously worked with Grade when he was BBC chairman (see BBC Chairman Jumps Ship To ITV Top Job). He said her experience of “broadcasting and… Continue reading Grade Hires Fairbairn To Boost ITV
ARCHIVE ▸ The Media Leader Staff
Over 55s are set to be at the forefront of Freeview takeup in the UK over the next two years, with channels such as BBC4 and ITV3 set to benefit the most. A new report from media analyst DGA says that digital switchover has so far occurred at an uneven rate, with viewers aged 55+… Continue reading UK Digital Platforms Set For ‘Grey Boom’
Nielsen Analytics has released a new report which reveals that advertisers and television programmers are finding new and more lucrative advertising opportunities with broadband video. The study also determined that the use of broadband video actually extends the reach of traditional TV, and that broadband consumers are young, affluent, highly educated, and tend to have… Continue reading Ad Opportunities To Grow With Broadband Video
According to a new study from ABI Research, micropayments for consoles alone will account for over $833 million by 2011, as console vendors and their publisher partners look to monetise both in-game and game-related assets beyond initial game purchases. ABI says that as increasing numbers of gamers participate in multiplayer gaming and community features enabled… Continue reading Gaming To Be Increasingly Monetised
With digital terrestrial television (DTT) subscriber numbers forecast to expand from less than 36 million in 2006 to 89 million in 2012, and broadcasters preparing for digital switch-over, the market dynamics of local and regional over-the-air video transmission are quickly changing, according to a new report from ABI Research. ABI says that the result of… Continue reading Analogue Switch-off Dates Forcing Broadcasters to Think Digital
The latest consumer internet research from Point Topic shows that there is a high level of interest in mobile internet applications. BroadBand Consumer Survey 3 (CS3) was carried out in December 2006 by Ipsos MORI and YouGov. They interviewed a representative national sample of 6,500 households in the UK. Point Topic’s initial analysis of those… Continue reading High Level Of Interest In Mobile Internet
David Pattison, ex-chief executive of PHD Worldwide, is to take on the chief executive role at ILG Digital, the holding company for i-level and Generator Consulting.Pattison will expand ILG Digital’s range of services and look at the possibility of international growth when he joins in May.The arrival of Pattison signals a change in roles for… Continue reading Pattison To Join ILG Digital
Five in six adults are unable to name the exact year their region will see the analogue signal switched off, according to a new survey.In addition, over half of the country thinks that the government has not done enough to make sure people are kept informed of developments with the analogue switch-off.A survey from uSwitch.com,… Continue reading Five In Six Don’t Know Analogue Switch-Off Date
An aggressive approach during licence fee negotiations by BBC director general, Mark Thompson, was partly to blame on the below inflation settlement for the Corporation, sources have told the Guardian.There is said to be widespread concern inside the BBC over the settlement, which was announced last week (see BBC Licence Fee To Rise 3%), and… Continue reading Director General To Blame For BBC’s Below Inflation Licence Fee
Channel 4 heads, Andy Duncan and Kevin Lygo, have fought back against the controversy that has blown up around the Celebrity Big Brother racism row.Duncan and Lygo claimed that the furore which erupted over the bullying of Bollywood superstar Shilpa Shetty was good as it sparked a wider debate about racism.Some commentators felt that the… Continue reading Duncan And Lygo Defend Celebrity Big Brother
