Chrysalis radio has announced plans to launch a new independent division to develop audiences and revenue through listener understanding. The company’s new Insight department will work across Chrysalis Radio’s entire brand portfolio including Heart, LBC, Galaxy and its digital station Arrow, taking responsibility for listener engagement, database management, research, agency and client development and trade… Continue reading Chrysalis Radio Launches Insight Division

Local newspapers in the US attract 19% of local internet readership with eMarketer revealing that they hold the top spot among the city’s online readers for internet newspaper sites. The analyst showed that The Washington Post managed to reach about 30% of its local market, followed closely by the Boston Globe at 28.3% and the… Continue reading Online Newspapers On The Rise

GCap Media has shown that the merger between Capital Radio and GWR created £25 million of annualised gross merger synergies, a significant increase of their earlier estimates of £7.5 million and resulting in on expected £8 million of gross cost savings in the current financial year. According to the group’s trading statement, published this morning,… Continue reading GCap Merger Creates £25 Million In Merger Synergies

Internet advertising revenues for the first six months of 2005 reached a new record, totalling $5.8 billion an increase of 26% compared to the same period last year, according to the latest figure from the Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PWC). According to the IAB and PwC, internet advertising revenue totalled $2,985 billion for… Continue reading Record Online Adspend For First Half Of 2005

Mobile music services are predicted to rise in popularity, with US customers showing greater interest in downloadable files and broadcast digital radio than mobile gaming, according to new research from In-Stat. There are certain factors halting the growth of this media however, with In-Stat claiming that until key issues such as pricing, revenue sharing and… Continue reading Music Mobile Phone Services To Overtake Gaming

Cinema advertising expenditure in August was headed by the Motors, Telecoms and Drink categories, reaching a total of £12.5 million for the month, according to the latest figures from the Cinema Advertising Association (CAA). The CAA reveals that the top three advertisers in terms of adspend were Vauxhall Motors with £1.5 million, followed by Orange… Continue reading Advertisers Continue To Plough Money Into Cinema

Mobile phone handset providers are finding it increasingly hard to up their market share, with penetration of the market rising at an alarming rate and forcing vendors and operators to look towards new features and supported services to rekindle growth over the next five years. In its new report, Informa Telecoms & Media predicts handset… Continue reading Increasing Mobile Phone Penetration Causing Providers To Deepen Content

Tuesday 4 October will see MediaTel Insight host a morning seminar on TV Technology, with brief product demonstrations, a panel debate and an audience Q&A session.The event, held from 9.30am – 11.30am at the Guardian Newsroom, 60 Farringdon Road, London, will see a panel chaired by Steve Busfield, media editor, Guardian Unlimited, discussing today’s hottest… Continue reading MediaTel Seminar To Lift Lid On TV Technology

Speculation surrounding the future of media heavyweight Aegis continues to build today, with the announcement that French entrepreneur Vincent Bollore has raised his stake in the company to around 8% fuelling rumours that he will enter the bidding for overall control of the firm.The increased stake increases Bollore’s holding to 8.04% from 6% and follows… Continue reading Increased Stake Fuels Bollore/Aegis Rumours

Sky has launched a new service allowing customers to tweak their subscription, view their latest bill and keep up with new developments at the broadcaster all via their television and remote control.The new MySky service is accessed through the Interactive button on viewers’ handsets and offers access their Sky statement, the ability to subscribe to… Continue reading Sky Adds Customer Control With Interactive Accounts